TikTok is owned by ByteDance, a Chinese internet technology company owning several content platforms worldwide (Douyin, Toutiao, Xigua Video, Helo, Lark, Babe). Bytedance passed the $300 billion private market valuation by 2022, making around $58 billion in revenue in 2022, over $4 billion from TikTok.
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Bytedance corporate structure

Based on the several products the company has, its holding company is a Cayman corporation, keeping control, of other subsidiaries, from TikTok Ltd., which is the Cayman holding, owning TikTok LLC (in the US), TikTok KK, in Japan, TikTok Pte. Ltd. in Singapore, and TikTok Information Technologies UK Ltd. in the UK.

The leadership team comprises Yiming Zhang, founder, and CEO, followed by the other board of directors.

ByteDance started its international growth in the western world when in August 2018, it merged Music.ly with TikTok, and from there, the International expansions accelerated.

Within ByteDance, other investors are private equity and venture capital firms like Sequoia, KKR, and SoftBank.
TikTok’s business model is quite interesting as it goes beyond traditional social media.

Other products part of ByteDance
- Douyin is China’s leading destination for short-form mobile videos. (TikTok in China).
- Toutiao is one of the most popular content discovery platforms in China.
- TikTok leading destination for short-form mobile video.
- Xigua Video is one of China’s most popular video applications that enable users to discover, enjoy and share a wide range of video stories, both short-form and long-form.
- Helo India’s leading social media platforms.
- Lark collaboration tools in a single interconnected platform, including chat, calendar, content creation, cloud storage, and app management.
- Babe Indonesia’s leading news and content app.
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