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An Entire MBA In Four Weeks is A Flagship Premium Guide of the FourWeekMBA Business Series.

It will get you up to speed, quickly and effectively!


Rating: 5 out of 5.
Tomas Oucinde

“The FourWeekMBA books form part of every single one of my morning reads before starting my workday. I am an aspiring Tech Product Manager and always find the insights and ideas that Gennaro provides in his emails to be greatly inspiring, easily digestible, and current. I will continue to use this and recommend it to anybody who wants to understand the dynamics and development of the major technological players in the world today.”

Tomas Oucinde, Program Manager in Business Development at Boeing Global Service.


“I learned more in 90 mins in a coffee shop from the resources of FourWeekMBA than in three years of part-time MBA.”

Helen Rankin, Director of International Space City.


“Thanks to the FourWeekMBA I have learned about some of the fundamental business concepts everyone interested in business should know and about the business models of the companies shaping the world.”

Laura Soto von Arnim, Senior Information Security Specialist – Risk Management at MediaTek.

An Entire MBA in Four Weeks is organized in five core sections, each with a specific aim:

Week One: Mastering The Financial Game

The goal here is to teach you the basics of financial accounting to more advanced concepts related to how the main financial statements work. This part is critical as the financial model plays a key role in building a viable business model.

Week Two: Business Model Engineering

This section aims to teach the core building blocks of a business model and how you can design, too, a business model that you can test and implement in the real business world.

Week Three: Mastering The Customers 

The main goal here is to learn how to build and launch a successful business from scratch, by properly identifying your target audience. So that you can launch a product that people want. Together with the frameworks and tools that you can use to get there.

Week Four: Growth And Distribution

In this section you will learn how to make your business gain traction, with frameworks and tools to do that.

Week Five: Take Action With The M.O.V.E. Framework

In this latest section, we’ll put everything together with the M.O.V.E. framework by FourWeekMBA, aiming to go from zero to hero in terms of potentially building or growing your own business.

Who is this book for?

This book is thought for those who want to quickly improve their understanding of the business world to undertake a path of professional growth or entrepreneurial journey.

How to read this book

Ideally, this book should be read in order, or the main sections can be read separately, depending on the primary goal you’re reading the book for.

Book features

  • 218 pages.
  • 65,000 words (sixty-five thousand words).
  • Five core sections.
  • Hundreds of visuals.


For any question, ping us at


FourWeekMBA work is groundbreaking! Even the free content is miles above the mere “fluff” that most put out. I salute it and celebrate the ability of FourWeekMBA to cut through to the root.

FourWeekMBA is providing one of the most valuable and effective resources for entrepreneurs available.

I firmly believe what FourWeekMBA has achieved is just scratching the surface of the applications for forensic business model innovation.

Jerrold Randall, CEO/Founder at ⪡⪢ENY

Rating: 5 out of 5.


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Once the book has been purchased via Gumroad, you will receive an email from them with the PDF book inside. The book is over 218 pages. For any issue, you can ping us at

Is there anything else to know?

FourWeekMBA is one of the top resources on business modeling and business strategy. The 100 Strategy Tools Book is the go-to guide to master the current business landscape as quickly as possible and with the lowest cost.

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