Business Engineering Book

FourWeekMBA Β· Business Engineering

Business Engineering, now The Business Engineer.

Business engineering started here as FourWeekMBA's foundational discipline. It now lives on as The Business Engineer: start with 12 free books, then go deeper with 40+ books, playbooks and maps.

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40+Books and playbooks
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The Business Engineer

Where Gennaro Cuofano’s work continues: deep dives on the AI economy, new books every month, the Map of AI and the full framework library.

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The Business Engineer platform

For leaders who need to act on AI, not just read about it.

  • 30 Academy tracks and 811 mental models
  • 20 publications, from books to atlases of the AI economy
  • A guided path for your role, starting with the Map of AI
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What readers say

“I learned more in 90 mins in a coffee shop from the resources of FourWeekMBA than in three years of part-time MBA”Helen Rankin, Director of International Space City
“Thanks to the FourWeekMBA I have learned about some of the fundamental business concepts everyone interested in business should know and about the business models of the companies shaping the world.”Laura Soto von Arnim, Senior Information Security Specialist, MediaTek
The original

About the original book

The Business Engineering Book (2022) was FourWeekMBA's guide to how the business tech world works, built on hundreds of case studies, for investors, founders and executives. That discipline continues as The Business Engineer.

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