A business model is a way in which organizations capture value. Not only the economic value but also the social values an organization can foster and the cultural values it can sustain in the long run. In other words, generating a business model isn’t just about how companies make money but how they create value for several … Continue reading What Is a Business Model Canvas? Business Model Canvas In A Nutshell
Author: Gennaro Cuofano
Gennaro is the creator of FourWeekMBA which he brought to reach over half a million business students, professionals, and entrepreneurs in the last year | Gennaro is also Head of Business Development at a tech startup, he helped grow at double-digit rate and become profitable | Gennaro is an International MBA with emphasis on Corporate Finance |
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How To Increase Sales For Your Local Business [Coffee Shop Case Study]
Coffee shops are competitive business models to be in today. From large chains to small neighborhood stores, coffee is readily available nearly all over the world. Small, medium, and big businesses are finding it challenging to survive and thrive in this competitive landscape. With so many milk and bean coffee shops out there, companies need … Continue reading How To Increase Sales For Your Local Business [Coffee Shop Case Study]
How To Build A Customer Centric Business Model
‘The customer is always right’ is one of the oldest clichés out there, though it’s fair to say that in some industries and companies, this has not always been the case. Yet in this age of the internet, social media, and word-of-mouth recommendation, it is clearly more important than ever to put the customer experience … Continue reading How To Build A Customer Centric Business Model
B2B SMM Tips: How To Use Social Media For Business
Is your business using social media for growth already? If not, then you need to start right now. Ever since Facebook became more conventional and expanded across the globe, social media has been one of the best tools for marketing. This is where your audience is and this is where it’s easy to reach them … Continue reading B2B SMM Tips: How To Use Social Media For Business
What Is Bootstrapping? Why A Bootstrapping Business Is The Way To Go
A bootstrapper isnʼt a particular demographic or even a certain financial situation. Instead, itʼs a state of mind. That is how Seth Godin described bootstrapping in his “The Bootstrapper Bible.” As firms which are venture capital backed get so much media attention, it’s easy to miss the other 99% of businesses out there which made … Continue reading What Is Bootstrapping? Why A Bootstrapping Business Is The Way To Go
Business Failure: Do We Need To Remove Failure From Our Vocabulary?
Failure is painful. That is something unberable. We want to hide it as it makes us look bad to others. Especially if we were trying to prove our point by building a succesful business. When that same business turns awry, in an instant you are proved wrong again, and that causes pain, insecurity and it … Continue reading Business Failure: Do We Need To Remove Failure From Our Vocabulary?