How To Increase Sales For Your Local Business [Coffee Shop Case Study]


Coffee shops are competitive business models to be in today. From large chains to small neighborhood stores, coffee is readily available nearly all over the world. Small, medium, and big businesses are finding it challenging to survive and thrive in this competitive landscape. With so many milk and bean coffee shops out there, companies need … Continue reading How To Increase Sales For Your Local Business [Coffee Shop Case Study]

What Is Bootstrapping? Why A Bootstrapping Business Is The Way To Go


A bootstrapper isnʼt a particular demographic or even a certain financial situation. Instead, itʼs a state of mind. That is how Seth Godin described bootstrapping in his “The Bootstrapper Bible.” As firms which are venture capital backed get so much media attention, it’s easy to miss the other 99% of businesses out there which made … Continue reading What Is Bootstrapping? Why A Bootstrapping Business Is The Way To Go