Gennaro Cuofano

Gennaro is the creator of FourWeekMBA, which reached about three million business students, executives, and aspiring entrepreneurs in 2021 alone | He is also Head of Enterprise Sales for a high-tech startup, which he helped grow at a double-digit rate since the onset | In 2012 Gennaro earned an International MBA with emphasis on Corporate Finance and Business Strategy.

toyota-production-system

Toyota Production System In A Nutshell

The Toyota Production System (TPS) is an early form of lean manufacturing created by auto-manufacturer Toyota. Created by the Toyota Motor Corporation in the 1940s and 50s, the Toyota Production System seeks to manufacture vehicles ordered by customers most quickly and efficiently possible.  Understanding the Toyota Production System The TPS is based on underlying principles …

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kanban

Kanban Framework In A Nutshell

Kanban is a lean manufacturing framework first developed by Toyota in the late 1940s. The Kanban framework is a means of visualizing work as it moves through identifying potential bottlenecks. It does that through a process called just-in-time (JIT) manufacturing to optimize engineering processes, speed up manufacturing products, and improve the go-to-market strategy. Understanding the …

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types-of-innovation

The Four Types Of Innovation In A Nutshell

According to how well-defined is the problem and how well-defined the domain, we have four main types of innovations: basic research (problem and domain or not well defined); breakthrough innovation (domain is not well defined, the problem is well defined); sustaining innovation (both problem and domain are well defined); and disruptive innovation (domain is well …

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lean-manufacturing

Lean Manufacturing In A Nutshell

Lean manufacturing seeks to maximize product value while minimizing waste without sacrificing productivity. According to the Lean Enterprise Research Centre (LERC), 60% of a typical manufacturing process is waste. While the removal of waste is perhaps synonymous with lean manufacturing, the goal of the methodology is the sustainable delivery of value to the customer. Understanding …

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scaled-agile-framework

Scaled Agile Framework In A Nutshell

The scaled agile framework (SAFe) helps larger organizations manage the challenges they face when practicing agile. The scaled agile framework was first introduced in 2011 by software industry guru Dean Leffingwell in his book Agile Software Requirements. The framework details a set of workflow patterns for implementing agile practices at an enterprise scale. This is …

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agile-modeling

Agile Modeling And Why It Matters In Business

Agile Modeling (AM) is a methodology for modeling and documenting software-based systems. Agile Modeling is critical to the rapid and continuous delivery of software. It is a collection of values, principles, and practices that guide effective, lightweight software modeling. Understanding Agile Modeling Importantly, the efficacy of AM is not the result of the modeling techniques …

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acceptance-test-driven-development

Acceptance Test-Driven Development In A Nutshell

Acceptance Test-Driven Development (ATDD) is a part of the agile methodology where automated tests are written from the user’s perspective. Unlike test-driven development – where acceptance tests are created from the perspective of the developer – ATDD advocates the automation of tests from the various perspectives of the user. Understanding Acceptance Test-Driven Development Here, acceptance …

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agile-project-management

Agile Project Management

Agile project management (APM) is a strategy that breaks large projects into smaller, more manageable tasks. In the APM methodology, each project is completed in small sections – often referred to as iterations. Each iteration is completed according to its project life cycle, beginning with the initial design and progressing to testing and then quality assurance.  …

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frugal-innovation

What Is Frugal Innovation? Frugal Innovation and Why Less Is More

In the TED talk entitled “creative problem-solving in the face of extreme limits” Navi Radjou defined frugal innovation as “the ability to create more economic and social value using fewer resources. Frugal innovation is not about making do; it’s about making things better.“ Indian people call it Jugaad, a Hindi word that means finding inexpensive solutions based on …

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open-innovation

What Is Open Innovation And Why It Matters In Business

Open innovation describes a situation where a business does not rely on its internal knowledge or resources for innovation. They instead source ideas from external sources through the sharing of knowledge and, in some cases, collaboration with other businesses. Understanding open innovation Open innovation was developed by academic Henry Chesbrough, who believed that it could …

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test-driven-development

Test-Driven Development In A Nutshell

As the name suggests, TDD is a test-driven technique for delivering high-quality software rapidly and sustainably. It is an iterative approach based on the idea that a failing test should be written before any code for a feature or function is written. Test-Driven Development (TDD) is an approach to software development that relies on very …

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four-step-innovation-process

Four-step Innovation Process And Why It Matters For Business Innovation

The four-step innovation process is a simple tool that businesses can use to drive consistent innovation. The four-step innovation process was created by David Weiss and Claude Legrand as a means of encouraging sustainable innovation within an organization. The process helps businesses solve complex problems with creative ideas instead of relying on low-impact, quick-fix solutions. …

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disruptive-innovation

What Is Disruptive Innovation? Disruptive Innovation In A Nutshell

Disruptive innovation as a term was first described by Clayton M. Christensen, an American academic and business consultant whom The Economist called “the most influential management thinker of his time.” Disruptive innovation describes the process by which a product or service takes hold at the bottom of a market and eventually displaces established competitors, products, …

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scaled-agile-lean-development

Scaled Agile Lean Development In A Nutshell

Scaled Agile Lean Development (ScALeD) helps businesses discover a balanced approach to agile transition and scaling questions. The ScALed approach helps businesses successfully respond to change. Inspired by a combination of lean and agile values, ScALed is practitioner-based and can be completed through various agile frameworks and practices. Understanding Scaled Agile Lean Development Many organizations …

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diffusion-of-innovation

Diffusion Of Innovation Theory And Why It Matters

Sociologist E.M Rogers developed the Diffusion of Innovation Theory in 1962 with the premise that with enough time, tech products are adopted by wider society as a whole. People adopting those technologies are divided according to their psychologic profiles in five groups: innovators, early adopters, early majority, late majority, and laggards. Understanding the Diffusion of …

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devops-engineering

What is DevOps Engineering And Why It Matters In Business

DevOps refers to a series of practices performed to perform automated software development processes. It is a conjugation of the term “development” and “operations” to emphasize how functions integrate across IT teams. DevOps strategies promote seamless building, testing, and deployment of products. It aims to bridge a gap between development and operations teams to streamline …

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product-as-a-service

What Is Product-As-A-Service? Product-As-A-Service In A Nutshell

Product-as-a-service is a business model where a service is provided in an area traditionally served via the purchase of a product. Product-as-a-service enables consumers to purchase a desired result rather than the product responsible for delivering that result. In the Web 2.0 era where subscription-based business models took over, many companies turned their static products, …

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tuckmans-model

What Is Tuckman’s Model of Group Development? Tuckman’s Model of Group Development In A Nutshell

Tuckman suggested groups transition through five stages of development, starting from the time the group first meets until project completion. As members of the team become familiar with each other, the team itself becomes more mature as relationships become established. During the developmental phase, the leader of the group also adopts a new leadership style. …

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