FMAP indicates the number of active users on all the products part of the Facebook Inc. portfolio (Facebook, WhatsApp, Instagram, Messenger):






Related:
- Facebook Business Model
- How Mobile Advertising Is Driving Facebook Growth
- The Advertising Economy: Inside Facebook Money-Making Machine
- How Does Facebook Make Money? Facebook Hidden Revenue Business Model Explained
- The Hacker Way: Inside Facebook Business Strategy
- ARPU: This Is How Much Youโre Worth To Facebook
- Visualizing Facebook ARPU Over The Years And Why It Matters
Resources:
- Business Strategy: Definition, Examples, And Case Studies
- What Is a Business Model Canvas? Business Model Canvas Explained
- Blitzscaling Business Model Innovation Canvas In A Nutshell
- What Is a Value Proposition? Value Proposition Canvas Explained
- What Is a Lean Startup Canvas? Lean Startup Canvas Explained