Zoom’s main competitors, named in its own annual report, are the bundled office suites (Microsoft 365 with Teams, Google Workspace with Meet), legacy meeting services (Cisco Webex, GoTo), cloud phone providers (Avaya, RingCentral, 8×8), contact-centre software (Five9, Genesys, NICE inContact) and consumer platforms such as Amazon, Apple and Facebook. Zoom had revenue of $4,868.8 million in fiscal 2026 (year to 31 January 2026), up 4.4%. The fight has moved from video calls to AI assistants and customer-service software, where Zoom is now growing fastest.
Microsoft 365 includes Teams and Google Workspace includes Meet, so many companies get video meetings with software they already pay for. Zoom's 10-K warns that some competitors offer lower-priced or free products, or bundle a broader range of services.
02
Legacy meeting services
Cisco Webex and GoTo sold web meetings before Zoom and still compete for the same enterprise budgets.
03
Phone and contact centre
Zoom Phone competes with cloud phone providers such as RingCentral and 8×8 and older PBX vendors such as Avaya; Zoom Contact Center competes with Five9, Genesys and NICE inContact.
04
Small businesses and consumers
For smaller customers Zoom also faces consumer platforms from Amazon, Apple and Facebook, which the 10-K says have more experience with consumers than Zoom does.
In the second quarter of fiscal 2027 (to 31 July 2026) revenue rose 4.9% to $1,277.2 million. Enterprise revenue grew 7.8% to $787.5 million, while Online revenue grew 0.6% to $489.7 million.
AI agents in customer service
Zoom says its AI-first customer experience products are delivering high-double-digit ARR growth, and the number of customers using Zoom Virtual Agent rose 256% year over year in the second quarter of fiscal 2027.
Seat pressure from bundles
Zoom’s net dollar expansion rate for Enterprise customers was 98% at 31 January 2026, after slower hiring and seat downsells at existing customers. It rose to 99% on a trailing 12-month basis by the second quarter of fiscal 2027.
Bigger customers
Customers contributing more than $100,000 of trailing 12-month revenue reached 4,625 at the end of the second quarter of fiscal 2027, up 8.2%. They made up 32.8% of revenue in fiscal 2026.
Zoom's competitors by product line (Zoom 10-K, fiscal 2026)
Bundled productivity suites
Named competitorsMicrosoft 365 (Teams), Google Workspace (Meet)
Zoom product they meetZoom Workplace, Meetings, Team Chat
Zoom product they meetZoom Contact Center, Virtual Agent
Consumer platforms
Named competitorsAmazon, Apple, Facebook
Zoom product they meetOnline plans for small businesses
What it means for you
Compare total cost, not list price: if you already pay for Microsoft 365 or Google Workspace, video meetings are part of the bundle.
Choose by workflow: meetings, phone and contact centre are separate buying decisions, and the strongest rival differs in each.
Test the AI features on your own calls: summaries, notes and virtual agents now separate the products more than video quality.
Check interoperability: Zoom integrates with Microsoft, Google, Salesforce and Slack, so mixing tools is often possible.
Investors: watch Enterprise revenuegrowth and net dollar expansion; they show whether Zoom is winning seats back from bundles.
The Business Engineer lens
Video meetings became a feature inside larger suites, so Zoom’s defence is to own the work around the meeting: phone, customer service and AI agents that finish tasks. Its competitors are now anyone who owns the workflow, not just anyone who sells video.
Microsoft Teams and Google Meet, bundled in Microsoft 365 and Google Workspace, plus Cisco Webex and GoTo in meetings, RingCentral, 8×8 and Avaya in phone, and Five9, Genesys and NICE inContact in contact centres.
Is Zoom still growing?
Yes, slowly: revenue rose 4.4% to $4,868.8 million in fiscal 2026 and 4.9% in the second quarter of fiscal 2027, led by Enterprise customers.
Why is Microsoft Teams hard to beat?
Teams comes inside Microsoft 365, so many companies already have it; Zoom's annual report names bundled productivity suites as a competitive threat.
How is Zoom using AI against its rivals?
Zoom includes AI Companion across its platform and sells Zoom Virtual Agent for customer service, whose customer count rose 256% year over year in the second quarter of fiscal 2027.
The complete explainer, cleaned up and reformatted for mobile.
Zoom is a video platform, which enabled remote working. As such it competes with other large tech players like Google and Microsoft for the productivity space, and other startups like Slack and Go-To-Meetings.
Updated 6 October 2026: we refreshed 11 figures on this page, now taken from microsoft.com, learn.microsoft.com, support.microsoft.com and SEC EDGAR filings. Anything we could not check against a current source keeps its original year, so you can see how old it is.
Latest figures · checked 6 October 2026
Zoom’s total revenue for fiscal year 2026 (ended 31 January 2026) was $4,868.8 million, up 4.4% year over year. SEC EDGAR filings
Zoom’s GAAP net income for fiscal year 2026 was $1,900.1 million, or $6.18 per share. SEC EDGAR filings
Zoom’s total revenue for the second quarter of fiscal 2027 (ended 31 July 2026) was $1,277.2 million, up 4.9% year over year. SEC EDGAR filings
In Zoom’s second quarter of fiscal 2027, Enterprise revenue was $787.5 million, up 7.8% year over year. SEC EDGAR filings
At the end of Zoom’s second quarter of fiscal 2027, 4,625 customers contributed more than $100,000 in trailing 12 months revenue, up 8.2%. SEC EDGAR filings
Zoom expects total revenue for full fiscal year 2027 of between $5.085 billion and $5.095 billion. SEC EDGAR filings
Microsoft said on its fiscal 2024 first-quarter earnings call that Teams had more than 320 million monthly active users. microsoft.com
Microsoft Teams
DescriptionPart of the Microsoft 365 suite, Microsoft Teams offers video conferencing, chat, and collaboration tools for businesses. Microsoft Teams competes directly with Zoom in the enterprise communication and collaboration market.
Key InsightsMicrosoft Teams provides a suite of communication and collaboration tools, directly competing with Zoom in the enterprise communication and collaboration market.
Competitive OverlapBoth compete in the enterprise communication and collaboration market, offering video conferencing, chat, and productivity tools, but with Microsoft Teams’ integration with Microsoft 365 apps and services.
DifferentiationMicrosoft Teams’ integration with Microsoft 365 and a comprehensive collaboration suite.
Cisco Webex
DescriptionCisco Webex is a video conferencing and collaboration platform designed for businesses, offering features such as video meetings, webinars, and messaging. Cisco Webex competes with Zoom in the video conferencing and collaboration market.
Key InsightsCisco Webex provides video conferencing and collaboration tools for businesses, sometimes overlapping with Zoom in the video conferencing and collaboration segments.
Competitive OverlapBoth compete in the video conferencing and collaboration market, offering features like video meetings and webinars, but with Cisco Webex’s emphasis on security and integrations.
DifferentiationCisco Webex’s focus on security and extensive integrations.
Google Meet
DescriptionGoogle Meet is a video conferencing platform offered as part of Google Workspace (formerly G Suite), providing video meetings and collaboration tools. Google Meet competes with Zoom in the video conferencing and business communication market.
Key InsightsGoogle Meet offers video meetings and collaboration tools as part of Google Workspace, sometimes overlapping with Zoom in the video conferencing and business communication segments.
Competitive OverlapBoth compete in the video conferencing and business communication market, but with Google Meet’s integration with Google Workspace and Google services.
DifferentiationGoogle Meet’s integration with Google Workspace and Google services.
GoToMeeting
DescriptionGoToMeeting is a video conferencing and online meeting platform that offers features such as video meetings, webinars, and screen sharing. GoToMeeting competes with Zoom in the video conferencing and online meeting market.
Key InsightsGoToMeeting provides video conferencing and online meeting tools, sometimes overlapping with Zoom in the video conferencing and online meeting segments.
Competitive OverlapBoth compete in the video conferencing and online meeting market, offering features like video meetings and webinars, but with GoToMeeting’s emphasis on ease of use and integrations.
DifferentiationGoToMeeting’s user-friendly interface and integrations.
BlueJeans
DescriptionBlueJeans by Verizon is a video conferencing platform known for its high-quality video and audio, offering video meetings and webinars. BlueJeans competes with Zoom in the video conferencing and online meeting market.
Key InsightsBlueJeans provides video conferencing and online meeting solutions, sometimes overlapping with Zoom in the video conferencing and online meeting segments.
Competitive OverlapBoth compete in the video conferencing and online meeting market, with BlueJeans’ focus on high-quality video and audio experiences.
DifferentiationBlueJeans’ emphasis on high-quality video and audio.
Slack
DescriptionSlack is a messaging and collaboration platform known for team communication. While it’s primarily a messaging platform, Slack offers integrations with video conferencing tools like Zoom and competes indirectly in the online collaboration and communication market.
Key InsightsSlack is a messaging and collaboration platform with integrations for video conferencing tools like Zoom, indirectly competing in the online collaboration and communication market.
Competitive OverlapBoth offer online collaboration and communication solutions, with Slack’s focus on messaging and integrations with various tools and services, including Zoom.
DifferentiationSlack’s messaging and integrations with third-party services.
RingCentral
DescriptionRingCentral offers cloud-based communication and collaboration solutions, including video conferencing, messaging, and phone systems for businesses. RingCentral competes with Zoom in the cloud communication and collaboration market.
Key InsightsRingCentral provides cloud-based communication and collaboration solutions, sometimes overlapping with Zoom in the cloud communication and collaboration segments.
Competitive OverlapBoth compete in the cloud communication and collaboration market, offering video conferencing, messaging, and phone systems, but with RingCentral’s focus on unified communication.
DifferentiationRingCentral’s unified communication solutions.
Jitsi Meet
DescriptionJitsi Meet is an open-source video conferencing platform that offers secure video meetings and is often used by organizations seeking self-hosted solutions. Jitsi Meet competes with Zoom in the video conferencing and open-source communication market.
Key InsightsJitsi Meet provides open-source video conferencing and communication solutions, sometimes overlapping with Zoom in the video conferencing and open-source communication segments.
Competitive OverlapBoth compete in the video conferencing and open-source communication market, with Jitsi Meet’s emphasis on open-source and self-hosted options.
DifferentiationJitsi Meet’s open-source nature and self-hosted capabilities.
FreeConferenceCall
DescriptionFreeConferenceCall.com offers free video conferencing, audio conferencing, and screen sharing services, with premium options available. It competes with Zoom in the online conferencing and collaboration market.
Key InsightsFreeConferenceCall.com provides video conferencing and audio conferencing services, sometimes overlapping with Zoom in the online conferencing and collaboration segments.
Competitive OverlapBoth compete in the online conferencing and collaboration market, offering free and premium conferencing services, but with FreeConferenceCall.com’s focus on simplicity and affordability.
DifferentiationFreeConferenceCall.com’s free and affordable conferencing options.
Whereby
DescriptionWhereby (formerly Appear.in) is a video conferencing platform designed for simple, browser-based video meetings. It competes with Zoom in the browser-based video conferencing market.
Key InsightsWhereby offers browser-based video conferencing, sometimes overlapping with Zoom in the browser-based video conferencing market.
Competitive OverlapBoth compete in the browser-based video conferencing market, with Whereby’s emphasis on simplicity and ease of use, requiring no downloads or installations.
DifferentiationWhereby’s browser-based, no-download approach to video meetings.
Key numbersChecked 6 October 2026
$4,868.8 millionZoom's total revenue for fiscal year 2026 (ended 31 January 2026) was $4,868.8 million, up 4.4% year over…SEC EDGAR filings
$1,900.1 millionZoom's GAAP net income for fiscal year 2026 was $1,900.1 million, or $6.18 per share.SEC EDGAR filings
$1,277.2 millionZoom's total revenue for the second quarter of fiscal 2027 (ended 31 July 2026) was $1,277.2 million, up…SEC EDGAR filings
$787.5 millionIn Zoom's second quarter of fiscal 2027, Enterprise revenue was $787.5 million, up 7.8% year over year.SEC EDGAR filings
In one lineZoom is a video platform, which enabled remote working.
FourWeekMBABusiness EngineerAt a glance
Zoom's total revenue for fiscal year 2026 (ended 31 January 2026) was $4,868.8 million, up 4.4% year over year.
Daily meeting participants on Zoom, free and paid, rose from about 10 million at the end of December 2019 to more than 200 million in March 2020, according to Zoom.
GoToMeeting was one of the first video conferencing services available and enjoys significant market share as a result.
For larger needs, the Enterprise plan can accommodate up to 3,000 participants.
Layout and figures refreshed 6 October 2026. Sources are listed at the end of the article.
Why it mattersFrom the article
Microsoft Teams has a competitive edge over Zoom – particularly where larger organizations are concerned – with this limit increasing up to 1,000 people on plans such as Microsoft 365 E3/E5.
How the pandemic propelled Zoom’s brand
Zoom is a video communication platform, which mission is to “make video communications frictionless.” Leveraging on the viral growth from its freemium model, Zoom then uses its direct sales force to identify the opportunity and channel those in B2B and enterprise accounts.
As the COVID-19 pandemic spread around the world, it was Zoom that was best placed to take advantage.
Daily meeting participants on Zoom, free and paid, rose from about 10 million at the end of December 2019 to more than 200 million in March 2020, according to Zoom.
A further 90,000 schools across 20 countries also utilized Zoom video conferencing to conduct classes remotely.
However, the immense popularity of Zoom has resulted in security and privacy concerns.
In a world that is progressively shifting to remote work, many Zoom users are seeking alternative video conferencing options.
Skype Meet Now
Skype has been synonymous with online communication for almost two decades.
Owned by Microsoft, Skype Meet Now was a light-weight alternative to Zoom until Skype was retired on 5 May 2025.
Users can easily host a meeting with their team without having to sign up for a service or download software.
By simply creating a room and sharing a link asking participants to join the call, the platform appeals to many professionals who want to avoid the hassle of signing up for a dedicated service.
Skype Meet Now allowed up to 50 people to attend a call.
Conferences can also be recorded where necessary on either a smartphone app or desktop client.
FourWeekMBABusiness EngineerTimeline, as stated in the article
2020
Daily meeting participants on Zoom, free and paid, rose from about 10 million at the end of December 2019 to more than 200 million in March 2020, according to Zoom.
2020
During the height of the pandemic in 2020, Meet was made free worldwide in a direct move to take market share from Zoom.
2020
As a result of the COVID-19 pandemic, Zoom saw its popularity explode during the early part of 2020.
Google Meet
Google Meet is a more streamlined version of the Google Hangout app for texting and video calling.
Google Meet matches Skype Meet Now for simplicity. Users are only tasked with creating a room and then sharing a link with their colleagues to get started.
The platform can support video conferencing for up to 100 participants.
Given that it is integrated with G Suite, users can join the meeting from an email invite or calendar event.
Offline users can also attend by dialing a unique conference phone number.
During the height of the pandemic in 2020, Meet was made free worldwide in a direct move to take market share from Zoom.
Microsoft Teams
Microsoft Teams is one the most popular video conferencing apps, with Microsoft reporting on its October 2023 earnings call more than 320 million monthly active users.
Like Google Meet, Microsoft Teams enjoys integration with parent company software.
As part of the Office 365 suite of applications, conference members can collaborate and share information in multiple ways.
Microsoft Teams has a competitive edge over Zoom – particularly where larger organizations are concerned – with this limit increasing up to 1,000 people on plans such as Microsoft 365 E3/E5.
Slack
Slack follows a freemium model, where a free version is offered, and users can convert to paying customers if they want more usage or advanced functionalities. Slack combines the free model with a direct sales force to acquire enterprise customers with yearly recurring revenue of over 100K. Those customers were 575 in 2019, and they accounted for 40% of its revenues.
Slack is commonly associated with team chat, but it does have video conferencing functionality also.
Many businesses prefer to use Slack because the platform does not force them to use its features.
Indeed, Slack conversations are easily integrated with Zoom or Microsoft Teams to allow a seamless transition between text, audio, and video conferencing.
GoToMeeting
GoToMeeting was one of the first video conferencing services available and enjoys significant market share as a result.
The service is feature-packed, incorporating the ability to record meetings, share screens, and designate multiple facilitators.
It is also a versatile offering, readily accessible on Mac, PC, Linux, Android, and web browsers.
GoToMeeting offers a range of plans suitable for most organizations.
The entry-level plan alone allows for up to 150 participants.
For larger needs, the Enterprise plan can accommodate up to 3,000 participants.
Key takeaways
As a result of the COVID-19 pandemic, Zoom saw its popularity explode during the early part of 2020. However, security concerns caused many remote workers to seek alternatives.
Microsoft Teams and Google Meet are worthy options for business people who need integrated services such as email and scheduling and presentation software.
Slack provides a worthy point of differentiation because it does not force businesses to use its proprietary features.
Key Competitors of Zoom
Skype Meet Now:
Owned by Microsoft, Skype Meet Now offered a lightweight alternative to Zoom until Skype was retired as of May 5th, 2025.
Users can create a meeting room and share a link for participants to join without signing up.
Supports up to 50 participants and allows recording of conferences.
Google Meet:
Streamlined version of Google Hangouts, integrated with G Suite.
Users create a room, share a link, and can have up to 100 participants.
Made free during the pandemic to compete with Zoom’s market share.
Microsoft Teams:
One of the most popular conferencing apps with integration into Microsoft’s software suite.
Part of Office 365, allowing collaboration and information sharing.
Supports meetings of up to 1,000 people on Microsoft 365 E3/E5 and similar plans (Microsoft, 2026), particularly useful for larger organizations.
Slack:
Offers team chat and video conferencing functionalities.
Provides integration with other platforms like Zoom and Microsoft Teams for seamless transitions.
Uses a freemium model with a direct sales force to acquire enterprise customers.
GoToMeeting:
One of the earliest video conferencing services, offering features like recording and screen sharing.
Versatile and accessible on various platforms, including Mac, PC, Linux, Android, and web browsers.
Plans suitable for different organization sizes, accommodating up to 3,000 participants.
Gennaro Cuofano is a CRO and tech executive who has worked in AI since late 2015, starting with bringing NLP, natural-language generation, voice and chatbot products to the marketing industry. His background is in law and finance: he holds a Master's degree in Law and an International MBA with an emphasis on corporate finance (LUISS Business School and the University of San Diego, 2012), and worked as a financial analyst at a real-estate investment firm in San Diego and as an assistant controller. His work focuses on business model strategy, business engineering and, more broadly, structural analysis: how companies make money, read from their own filings. He created FourWeekMBA and leads research there and at The Business Engineer, his newsletter on AI and business strategy, with over 95,000 subscribers and more than 1,000 published analyses. His writing has also appeared on Entrepreneur (for example, How to Digitize a Family Business in Europe) and HackerNoon. Find him on LinkedIn and Substack. See how we source.
