what-happened-to-cyberpunk-2077

What happened to Cyberpunk 2077?

Cyberpunk 2077 is an action role-playing video game that was first released in December 2020.

The game was announced as early as 2012 and developed by Polish game studio CD Projekt.

The game is set in a dystopian future where part-human, part-machine mercenaries sabotage missions against evil corporations. 

The buzz around the release of Cyberpunk 2077 was incredible.

The game attracted some 8 million pre-orders, and actor Keanu Reeves was also cast as the main character.

In the lead-up to its release, CD Projekt kept the game under wraps and only shared copies with select news outlets and gaming publications.

Ultimately, Cyberpunk 2077 failed to match the significant expectations the company built over almost a decade.

Let’s look at the story of what happened to the game below.

Internal conflict and hype

Game developers were concerned that the grand promises made by management would not be achievable.

Indeed, the endlessly explorable world coupled with ultra-customizable characters meant the premise sold to gamers was far from becoming a reality.

The game was intended to be released in April 2019, but there were persistent rumors in Poland that the company was behind schedule.

Several top executives departed around the same time, while many others took to the business review site Glassdoor to voice their frustrations.

There, it was revealed that CD Projekt suffered from frequently missed deadlines, toxic workplace culture, incompetence, and a lack of planning.

Unsurprisingly, the release date was pushed back to January 2020.

It was then delayed again to September 2020 due to COVID-19 and two more times to the end of the year after the company admitted it had a lot of bugs to fix.

Performance issues

After almost a decade of hype, Cyberpunk 2077 was released on December 10, 2020.

However, several performance issues were already evident.

Artificial intelligence used in combat was anything but intelligent and random bugs blocked players out of missions.

Furthermore, the mechanics were infantile and not what developers had initially promised.

Users could not get their characters to perform basic tasks such as running, driving, or picking up weapons.

These issues attracted widespread public criticism, with consumers blaming investors for the rushed release and lamenting that the game was incompatible with older consoles.

They also created social media videos on the multitude of sometimes hilarious glitches in the game, including tanks falling from the sky or cars exploding into flames for no apparent reason.

In response to the disaster, Sony and Microsoft offered full refunds, with the former making the drastic decision to remove the game from the PlayStation store. 

Long employee hours

Around the same time, The Guardian also noted the irony of a game exploring the pitfalls of capitalism developed by a company forcing its employees to work six or 7-day weeks for more than a year. 

While the so-called practice of “crunching” is common in the industry, CD Projekt co-founder Marcin Iwiński made specific mention of the fact that the company would be more “humane” than its competitors.

In an interview with gamer website Kotaku, he explained that “We are known for treating gamers with respect. And I actually would [like] for us to also be known for treating developers with respect.”

However, the company later admitted it required employees to crunch for an extended period as the release date was pushed back on several occasions.

Improvements

In 2021, numerous updates were released to improve stability and performance. However, issues remain on certain platforms.

Cyberpunk 2077 reappeared in the PlayStation store in June 2021 and many are optimistic the game can realize its full potential.

This potential was to some extent vindicated when the game won the “Outstanding Story-Rich Game” category at the 2021 Steam Awards.

Key takeaways:

  • Cyberpunk 2077 is an action role-playing video game that was first released in December 2020. The game, which had been announced as early as 2012, was developed by Polish game studio CD Projekt.
  • Cyberpunk 2077 was plagued with comical and not-so-comical performance issues, drawing widespread criticism from consumers and investors. Some publications questioned the contradiction between the game’s anti-capitalist themes and its tendency to force employees to work long hours.
  • Numerous updates were made to Cyberpunk 2077 in 2021, but some issues remain. Nevertheless, the game was credited at the 2021 Steam Awards and has re-appeared in the PlayStation store.

Read Next: Axie Infinity Business Model, Play-to-earn business modelFree-to-play business modelEpic GamesFortnitePlay-to-earn business modelgaming industry.

Main Free Guides:

Connected Visual Concepts

Play-to-Earn Business Model

play-to-earn
The play-to-earn model is a business model allowing gamers to farm or collect cryptocurrency and NFTs that can be sold on the market. This model has become a standard already in the “crypto gaming industry,” where blockchain-based games enable token economics to kick in as an incentive mechanism at scale for users to play and be engaged.

Free-to-Play Business Model

free-to-play
A free-to-play is a model that became particularly popular in gaming. Free-to-play is also commonly referred to as free-to-start. For instance, companies like Epic Games have launched popular games like Fortnite’s Battle Royale, which had ingrained a free-to-play model. This is a model that has become extremely popular in the digital age of gaming.

Epic Games Business Model

epic-games-business-model
Epic Games is a gaming company that develops, publishes, and distributes games. It comprises the Unreal Engine, making money through licensing agreements with developers and creators. Its games (like Fortnite) mostly follow a free-to-play model on PC and an in-app purchase model on the digital marketplace. And its storefront Epic Games Store, taking a 12% cut on games’ sales.

Who Owns Fortnite

who-owns-fortnite
Epic Games owns Fortnite; Tim Sweeney, co-founder and CEO, is the major shareholder, with more than 50% of the company. And Tencent with a stake of over 40% of the company. Epic Games develops, publishes, and distributes games. It comprises the Unreal Engine, making money through licensing agreements with developers and creators. While Fortnite primarily follows a free-to-play model with up-sells and digital in-app purchases.

Related Business Stories

What Happened to WeWork

what-happened-to-wework
WeWork is a commercial real estate company providing shared workspaces for tech start-ups and other enterprise services. It was founded by Adam Neumann and Miguel McKelvey in 2010. WeWork’s business model was built on complex arrangements between the company and its landlords. There were also several conflicts of interest between Neumann and WeWork, which provided the impetus for the failed IPO and significant devaluation that would follow.

What Happened to Netscape

what-happened-to-netscape
Netscape – or Netscape Communications Corporation – was a computer services company best known for its web browser. The company was founded in 1994 by Marc Andreessen and James H. Clark as one of the internet’s first and most important start-ups. The Netscape Navigator web browser was released in 1995 and became the browser of choice for the users of the time. By November 1998, it had been acquired by AOL, which tried unsuccessfully to revive the popularity of the web browser. Ten years later, Netscape was shut down entirely.

What Happened to Musical.ly

what-happened-to-musically
Musically, or Musical.ly as it is officially known, was a Chinese social media platform headquartered in Shanghai. After passing 200 million users in May 2017, the platform was shut down by tech company ByteDance in November. After its acquisition, ByteDance suggested Musical.ly would continue to operate as a standalone platform. Company representatives noted that it would be able to leverage ByteDance’s AI technology and enormous reach in the Chinese market. Musically was ultimately absorbed into TikTok in June 2018, with the app no longer available in August of the same year. Existing users were offered technical support and several new features as a sweetener.

What Happened to Vine

what-happened-to-vine
Vine was an American video social networking platform with a focus on looping video clips of six seconds in length, founded by Dom Hofmann, Rus Yusupov, and Colin Kroll in 2012 to help people capture casual moments in their lives and share them with their friends. Vine went on to become a massively popular platform. Yet by 2016, Twitter discontinued the mobile app, allowing users to view or download content on the Vine website. It then announced a reconfigured app allowing creators to share content to a connected Twitter account only. This marked the end of Vine.

What Happened to CNN Plus

what-happened-to-cnn-plus
CNN Plus was a video streaming service and offshoot of CNN’s cable TV news network that was launched on March 29, 2022. The service was ultimately shut down just one month after it was launched. Trouble began for the platform when parent company WarnerMedia merged with Discovery. The latter was unimpressed with paltry viewer data and, with $55 billion in debt to clear, was not interested in funding CNN+ moving forward. Other contributing factors to CNN Plus’s demise include a lack of compelling content and streaming service market saturation.

What Happened to Clubhouse

what-happened-to-clubhouse
Clubhouse is a social app that allows thousands of people to communicate with each other in audio chat rooms. At one point, the company was worth $4 billion and boasted users such as Mark Zuckerberg and Elon Musk. Clubhouse declined because it rode the wave of pandemic lockdowns and suffered when people resumed their normal routines. The decision to remove the invite-only feature also caused a rapid influx of new members and removed any exclusivity. Clubhouse management also failed to define a business model and was unaware of the components of a successful social media site.

What Happened to Facebook

what-happened-to-facebook

What Happened to Sean Parker

what-happened-to-sean-parker
Sean Parker is an American entrepreneur most associated with the music-sharing platform Napster. Parker founded Napster with childhood friend Shawn Fanning, and the service was launched in June 1999 while the pair were still teenagers. Napster’s ultimate demise in 2001 is well documented. Parker was forced to step down as Facebook president in 2005 after an arrest for drug possession in North Carolina. Still, he retained a significant shareholding and informal involvement with the company. He then worked with Peter Thiel at his venture capital firm for a time and then moved into philanthropic efforts.
Scroll to Top
FourWeekMBA