adams-equity-theory

What is Adams’ equity theory?

  • Adams’ equity theory posits that the level of reward an individual receives compared to their own sense of contribution (and likewise for their co-workers) influences their performance. 
  • When employees believe a situation is fair, they are more likely to act in a way that rewards or benefits the organization. When they believe a situation is not fair, they become dissatisfied, unmotivated, and may resign. 
  • Fairness arises from an equitable relationship between inputs and outputs and whether one believes they are compensated comparably to others.
AspectExplanation
Adams’ Equity TheoryAdams’ Equity Theory, developed by psychologist John Stacey Adams in 1963, is a motivational theory that focuses on the relationship between an individual’s perception of fairness in the workplace and their motivation.
Key Principles– According to the theory, individuals compare their inputs (effort, time, skills) and outputs (compensation, recognition) to those of others in the workplace to determine if they are being treated fairly. This comparison results in one of three states: equity, underreward, or overreward.
Equity– In a state of equity, an individual perceives that their inputs equal their outputs in comparison to their peers. This perception leads to a sense of fairness and satisfaction, which in turn motivates the individual to maintain their current level of effort and performance.
Underreward– In a state of underreward, an individual perceives that their inputs are greater than their outputs compared to their peers. This perception can lead to feelings of injustice and demotivation, prompting the individual to either reduce effort, seek additional rewards, or both.
Overreward– In a state of overreward, an individual perceives that their inputs are less than their outputs compared to their peers. This perception may lead to guilt or discomfort, but it can also motivate the individual to maintain or increase their effort to restore a sense of equity.
Application– Adams’ Equity Theory is often applied in human resources and management to understand and manage employee motivation and job satisfaction. Employers use it to create equitable compensation, recognition, and reward systems.
Limitations– The theory simplifies the complex nature of human motivation and doesn’t account for individual variations in perceptions of fairness. – It assumes that individuals always seek fairness, but some may prioritize other factors like job security or personal growth. – It doesn’t address the role of external factors, such as market forces or economic conditions, which can affect compensation and rewards.
Psychological Impact– Perceptions of inequity, whether real or perceived, can have a significant impact on an individual’s job satisfaction and motivation. If employees consistently feel underrewarded, it can lead to reduced productivity, increased turnover, and decreased morale. Conversely, a sense of equity can enhance job satisfaction and overall well-being.
Ongoing Evaluation– To maintain motivation and job satisfaction, organizations must continuously evaluate and adjust their reward and compensation systems to align with employees’ changing perceptions of fairness. Open communication and feedback channels are crucial in addressing equity issues.
Conclusion– Adams’ Equity Theory highlights the importance of perceived fairness in the workplace as a key factor in employee motivation and job satisfaction. It serves as a valuable framework for organizations to create equitable work environments and foster employee engagement.

Understanding Adams’ equity theory

Adams’ equity theory was developed by behavioral and organizational psychologist J. Stacy Adams in the 1960s. 

Adams’ equity theory is a process model of motivation.

The theory posits that the level of reward an individual receives compared to their own sense of contribution (and likewise for their co-workers) influences their performance. 

Adams based his motivational theory on three key assumptions:

  1. Individuals make contributions in the form of inputs and expert certain rewards (outcomes) in return, and
  2. To determine whether the exchange is valid, the individual compares their input and rewards with the input and rewards of others. 
  3. Individuals in an inequitable solution (whether perceived or otherwise) may attempt to reduce that inequity. This occurs via cognitive distortion of the inputs and outputs in the individual’s mind. In some cases, however, the individual will alter the inputs and rewards directly or choose to leave the company.

In the workplace, the theory believes that equity and motivation are intricately linked.

When employees believe a situation is fair, they are more likely to act in a way that rewards or benefits themselves and the organization. 

Employees who identify a situation that is not equitable, on the other hand, may feel stressed or demotivated.

The most obvious example is someone who becomes dissatisfied after realizing that a peer is paid more money to do the same amount of work.

Inputs and outputs in Adams’ equity theory

Some of the inputs and outputs that contribute to equality and indeed inequality in the workplace are listed below.

Inputs

Inputs comprise the contributions an employee makes toward an organization. This includes:

  • The number of hours worked per week.
  • Experience and industry-related skills.
  • Social and conversational skills that contribute to a positive culture. Examples include company functions and birthday celebrations.
  • The ability to work under pressure and meet strict deadlines.
  • Commitment and enthusiasm to their role.
  • Personal sacrifices. 
  • Loyalty to superiors or the organization.

Outputs

Outputs describe what the employee receives as a result of their inputs. Some of the most obvious examples include:

  • Salary or wages.
  • Annual vacation time.
  • Work-related trips. 
  • Pensions and insurance.
  • Recognition and promotion.
  • Job flexibility.
  • Learning and career development.

The relationship between inputs, outputs, and fairness

Earlier, we mentioned that desirable employee and organizational performance is more likely in situations perceived to be fair and equitable.

But how does fairness arise, exactly? 

Fairness arises from an equitable relationship between inputs and outputs. Employees want the outputs they receive to seem fair in relation to the inputs provided and this must also hold for the inputs and outputs of others. 

The interaction of inputs and outputs can also be explained in three types of exchange relationships:

Overpaid inequity

When an employee perceives that their outcomes are above what is fair (when compared to co-workers).

These individuals may increase their effort to match their compensation or develop a sense of entitlement and reduce their input.

Underpaid inequity

When an employee perceives that their outcomes are less than is fair (when compared to co-workers).

As we noted, these individuals lose motivation and purpose.

Equity

The sweet spot where the employee considers that the relationship between their inputs and outputs is equal when compared to others.

Case Studies

  • Supply and Demand: In economics, the law of supply and demand dictates that when the demand for a product or service (output) exceeds its supply (input), prices tend to rise. Conversely, when supply exceeds demand, prices tend to fall.
  • Salary Disparity: In a workplace, if employees with similar qualifications and responsibilities perceive that one is paid significantly more than the other, it can lead to feelings of underpaid inequity, potentially resulting in demotivation and decreased performance.
  • Promotions: Suppose two employees in a company have similar skills, experience, and contributions. If one is consistently promoted while the other is overlooked, it can create a perception of overpaid inequity for the promoted employee and underpaid inequity for the one not promoted.
  • Group Projects: In a group project at school, if one member contributes significantly more effort and resources than others but receives the same grade (output), they may perceive the situation as unfair and feel they are not receiving equitable recognition for their contributions.
  • Friendship Equity: In a group of friends, if one individual consistently makes an effort to plan and host gatherings while others rarely contribute, it can lead to feelings of overpaid inequity for the host, potentially straining the friendship.
  • Performance Bonuses: In a sales team, if a top-performing salesperson receives the same bonus as others who perform at a lower level, it may result in overpaid inequity for the high achiever and underpaid inequity for the rest of the team.
  • Athlete Salaries: Professional sports often showcase salary disparities. When an athlete on a team receives a significantly higher salary than their teammates, it can lead to perceptions of overpaid inequity within the team.
  • Resource Allocation: In a classroom, if a teacher consistently gives one student more time and attention than others, those other students may perceive the situation as unfair, leading to feelings of underpaid inequity.
  • Gender Pay Gap: The gender pay gap, where women are paid less than men for the same work, is a real-world example of underpaid inequity. It has been a subject of concern and advocacy for gender equity.
  • Taxation: In taxation, progressive tax systems aim to achieve equity by taxing individuals with higher incomes at higher rates. This system is designed to distribute the burden of taxation more equitably based on income levels.
  • Resource Allocation in Healthcare: In healthcare, the allocation of medical resources, such as ventilators during a pandemic, can raise ethical questions about fairness and equity in decision-making.
  • Access to Education: Differences in the quality of education available to students in affluent and disadvantaged areas can result in significant disparities in opportunities and outcomes, highlighting issues of equity in education.
  • Environmental Equity: Environmental justice advocates for equitable access to a clean environment. For example, communities disproportionately affected by pollution or climate change may perceive inequities in environmental protection efforts.

Key Highlights of Adams’ Equity Theory:

  • Equity and Performance: Adams’ Equity Theory suggests that an individual’s perception of the fairness of their rewards compared to their contributions significantly influences their performance and behavior.
  • Fairness and Motivation: When employees believe a situation is fair, they are more likely to act in ways that benefit both themselves and the organization. Conversely, perceptions of unfairness can lead to dissatisfaction, demotivation, and potentially resignation.
  • Equitable Relationship: Fairness is achieved when there is an equitable relationship between the inputs (contributions) employees make and the outputs (rewards) they receive. This equity must also hold when comparing one’s inputs and outputs to those of others.
  • Development by J. Stacy Adams: Adams’ Equity Theory was developed by J. Stacy Adams in the 1960s and is considered a process model of motivation.
  • Key Assumptions: Adams’ theory is built on three key assumptions: individuals make contributions (inputs) and expect rewards (outcomes) in return; individuals compare their inputs and rewards with those of others to determine validity; and individuals in an inequitable situation may attempt to reduce the inequity through various means.
  • Types of Inequity: Adams identified two main types of inequity: overpaid inequity (when individuals feel their outcomes are too high compared to others) and underpaid inequity (when individuals feel their outcomes are too low compared to others). Equity, on the other hand, is when individuals perceive a balance between inputs and outputs.
  • Inputs: Inputs are the contributions employees make to the organization, including work hours, skills, social skills, commitment, personal sacrifices, loyalty, and more.
  • Outputs: Outputs are what employees receive in return for their inputs, such as salary, benefits, recognition, promotions, job flexibility, and career development.
  • Exchange Relationships: Adams’ theory describes three types of exchange relationships: overpaid inequity, underpaid inequity, and equity, each of which affects employee motivation and behavior differently.
  • Impact on Workplace: In the workplace, Adams’ Equity Theory suggests that promoting fairness and equity is crucial for fostering motivation and positive organizational performance. Addressing perceived inequities can lead to improved employee satisfaction and productivity.

Related Frameworks, Models, or ConceptsDescriptionWhen to Apply
Adams’ Equity TheoryAdams’ Equity Theory proposes that individuals are motivated by the perception of fairness and equity in social exchanges and relationships. According to the theory, employees compare their inputs (such as effort, skills, and experience) to their outcomes (such as pay, recognition, and benefits) and evaluate the fairness of the exchange. When individuals perceive an imbalance between their inputs and outcomes compared to others, they experience feelings of inequity, which can lead to reduced motivation, job dissatisfaction, and behavioral responses to restore equity.Apply Adams’ Equity Theory to understand and address issues of fairness and equity in the workplace. Use it to assess employees’ perceptions of fairness in reward systems, performance evaluations, and resource allocations, identify and address sources of inequity and discrimination, and design policies and practices that promote a sense of fairness and equity, enhancing motivation, satisfaction, and organizational effectiveness. Implement equity theory principles to foster a culture of fairness, transparency, and trust in organizational relationships and decision-making processes.
Expectancy TheoryExpectancy Theory suggests that individuals are motivated to exert effort and achieve high levels of performance when they believe that their efforts will lead to desirable outcomes or rewards. Expectancy theory posits that motivation is influenced by three key factors: expectancy (belief that effort will lead to performance), instrumentality (belief that performance will lead to outcomes), and valence (value or attractiveness of outcomes). Expectancy theory emphasizes the importance of aligning individual goals and rewards to enhance motivation and performance.Apply Expectancy Theory to analyze and enhance motivation and performance in organizational settings. Use it to assess individuals’ beliefs about the link between effort, performance, and outcomes, identify factors that influence motivation and decision-making, and design incentive systems and reward structures that are perceived as fair, meaningful, and motivating to employees, aligning individual and organizational goals to drive performance and effectiveness.
Maslow’s Hierarchy of NeedsMaslow’s Hierarchy of Needs is a motivational theory that proposes that individuals have a hierarchy of needs, ranging from basic physiological needs (such as food and shelter) to higher-order needs for self-actualization and fulfillment. Maslow’s hierarchy suggests that individuals are motivated to satisfy lower-level needs before pursuing higher-level needs. The hierarchy includes five levels: physiological, safety, love/belonging, esteem, and self-actualization.Apply Maslow’s Hierarchy of Needs to understand and address employees’ motivational needs and priorities. Use it to identify the underlying needs and desires that drive employee behavior and performance, tailor motivational strategies and incentives to address individuals’ needs at different levels of the hierarchy, and create a supportive work environment that fosters personal growth, fulfillment, and self-actualization. Implement Maslow’s hierarchy principles to enhance employee engagement, job satisfaction, and well-being in the workplace.
Herzberg’s Two-Factor TheoryHerzberg’s Two-Factor Theory distinguishes between motivator factors (such as recognition, achievement, and growth opportunities) and hygiene factors (such as pay, job security, and working conditions) in the workplace. The theory suggests that motivator factors contribute to job satisfaction and intrinsic motivation, while hygiene factors prevent dissatisfaction but do not necessarily lead to satisfaction or motivation. Herzberg’s theory emphasizes the importance of intrinsic factors in motivating employees and promoting job satisfaction and engagement.Apply Herzberg’s Two-Factor Theory to understand and address factors that influence employee motivation and job satisfaction. Use it to identify motivator factors that enhance job satisfaction and intrinsic motivation, such as challenging work, recognition, and opportunities for growth and development, and hygiene factors that prevent dissatisfaction but do not necessarily lead to motivation, such as adequate pay and working conditions. Implement Herzberg’s theory to design job roles and environments that promote employee engagement, satisfaction, and performance.
Goal-Setting TheoryGoal-Setting Theory proposes that setting specific, challenging goals can enhance motivation and performance by directing attention, mobilizing effort, and providing a clear path for achievement. The theory suggests that individuals are more likely to exert effort and persist in the face of challenges when they have clear, achievable goals and receive feedback on their progress. Goal-setting theory emphasizes the importance of setting SMART goals (specific, measurable, achievable, relevant, and time-bound) and providing support and resources to facilitate goal attainment.Apply Goal-Setting Theory to enhance motivation and performance in organizational settings. Use it to set clear, challenging goals that align with individual and organizational objectives, provide employees with autonomy and accountability to pursue their goals, and offer feedback and support to facilitate goal attainment and performance improvement. Implement goal-setting principles to foster a culture of achievement, continuous learning, and goal alignment in the workplace.
Social Learning TheorySocial Learning Theory suggests that individuals learn by observing others and modeling their behavior, attitudes, and beliefs. Social learning theory emphasizes the role of social interactions, role models, and vicarious learning experiences in shaping behavior and attitudes. According to the theory, individuals are motivated to emulate the behaviors of role models and peers who are perceived as competent, successful, and influential. Social learning theory highlights the importance of feedback, reinforcement, and social support in promoting learning and behavior change.Apply Social Learning Theory to foster learning and development in the workplace. Use it to provide employees with opportunities to observe and learn from role models and peers, offer feedback and reinforcement to support skill development and performance improvement, and create a collaborative and supportive learning environment that encourages knowledge sharing, innovation, and continuous improvement. Implement social learning principles to enhance employee engagement, skill acquisition, and organizational effectiveness.
Equity SensitivityEquity Sensitivity refers to individual differences in how people perceive and respond to fairness and equity in social exchanges. Equity-sensitive individuals are highly attuned to fairness and equity concerns and are more likely to react strongly to perceived inequities or injustices in social relationships. Equity sensitivity influences how individuals interpret and respond to reward systems, performance evaluations, and resource allocations in the workplace.Apply Equity Sensitivity to understand individual differences in motivation and response to fairness and equity in the workplace. Use it to assess employees’ sensitivity to perceived inequities and injustices in reward systems and organizational practices, tailor motivational strategies and policies to address individuals’ equity concerns and preferences, and promote a culture of fairness, transparency, and trust in organizational relationships and decision-making processes. Implement equity-sensitive practices to enhance employee engagement, satisfaction, and retention in diverse and inclusive work environments.
Attribution TheoryAttribution Theory examines how individuals attribute causes to their own behavior and the behavior of others. According to attribution theory, people tend to attribute behavior to either internal factors (such as personal traits or abilities) or external factors (such as situational or environmental factors). The theory suggests that individuals’ attributions influence their emotions, motivations, and behaviors, shaping how they interpret and respond to success, failure, and feedback in the workplace.Apply Attribution Theory to understand and address the impact of attributions on motivation and performance in organizational settings. Use it to examine how individuals interpret and attribute success, failure, and performance outcomes to internal or external factors, identify factors that influence individuals’ attributions and perceptions of control, and provide feedback and support to promote adaptive attributions and motivation-enhancing beliefs and behaviors. Implement attribution theory principles to foster a growth mindset, resilience, and self-efficacy in the workplace.
Cognitive Dissonance TheoryCognitive Dissonance Theory suggests that individuals experience psychological discomfort when their beliefs, attitudes, or behaviors are inconsistent or contradictory. Cognitive dissonance arises when individuals perceive a mismatch between their beliefs or values and their actions or experiences, leading to feelings of tension or discomfort. According to the theory, individuals are motivated to reduce cognitive dissonance by changing their beliefs, attitudes, or behaviors to restore consistency and harmony.Apply Cognitive Dissonance Theory to understand and address inconsistencies and conflicts in beliefs, attitudes, and behaviors in the workplace. Use it to identify situations that may trigger cognitive dissonance, such as conflicting values or ethical dilemmas, provide opportunities for reflection and self-awareness to resolve cognitive dissonance and promote alignment between beliefs, attitudes, and behaviors, and foster a culture of integrity, ethical behavior, and psychological well-being in the workplace. Implement cognitive dissonance reduction strategies to enhance employee engagement, decision-making, and organizational effectiveness.

Connected Financial Concepts

Circle of Competence

circle-of-competence
The circle of competence describes a person’s natural competence in an area that matches their skills and abilities. Beyond this imaginary circle are skills and abilities that a person is naturally less competent at. The concept was popularised by Warren Buffett, who argued that investors should only invest in companies they know and understand. However, the circle of competence applies to any topic and indeed any individual.

What is a Moat

moat
Economic or market moats represent the long-term business defensibility. Or how long a business can retain its competitive advantage in the marketplace over the years. Warren Buffet who popularized the term “moat” referred to it as a share of mind, opposite to market share, as such it is the characteristic that all valuable brands have.

Buffet Indicator

buffet-indicator
The Buffet Indicator is a measure of the total value of all publicly-traded stocks in a country divided by that country’s GDP. It’s a measure and ratio to evaluate whether a market is undervalued or overvalued. It’s one of Warren Buffet’s favorite measures as a warning that financial markets might be overvalued and riskier.

Venture Capital

venture-capital
Venture capital is a form of investing skewed toward high-risk bets, that are likely to fail. Therefore venture capitalists look for higher returns. Indeed, venture capital is based on the power law, or the law for which a small number of bets will pay off big time for the larger numbers of low-return or investments that will go to zero. That is the whole premise of venture capital.

Foreign Direct Investment

foreign-direct-investment
Foreign direct investment occurs when an individual or business purchases an interest of 10% or more in a company that operates in a different country. According to the International Monetary Fund (IMF), this percentage implies that the investor can influence or participate in the management of an enterprise. When the interest is less than 10%, on the other hand, the IMF simply defines it as a security that is part of a stock portfolio. Foreign direct investment (FDI), therefore, involves the purchase of an interest in a company by an entity that is located in another country. 

Micro-Investing

micro-investing
Micro-investing is the process of investing small amounts of money regularly. The process of micro-investing involves small and sometimes irregular investments where the individual can set up recurring payments or invest a lump sum as cash becomes available.

Meme Investing

meme-investing
Meme stocks are securities that go viral online and attract the attention of the younger generation of retail investors. Meme investing, therefore, is a bottom-up, community-driven approach to investing that positions itself as the antonym to Wall Street investing. Also, meme investing often looks at attractive opportunities with lower liquidity that might be easier to overtake, thus enabling wide speculation, as “meme investors” often look for disproportionate short-term returns.

Retail Investing

retail-investing
Retail investing is the act of non-professional investors buying and selling securities for their own purposes. Retail investing has become popular with the rise of zero commissions digital platforms enabling anyone with small portfolio to trade.

Accredited Investor

accredited-investor
Accredited investors are individuals or entities deemed sophisticated enough to purchase securities that are not bound by the laws that protect normal investors. These may encompass venture capital, angel investments, private equity funds, hedge funds, real estate investment funds, and specialty investment funds such as those related to cryptocurrency. Accredited investors, therefore, are individuals or entities permitted to invest in securities that are complex, opaque, loosely regulated, or otherwise unregistered with a financial authority.

Startup Valuation

startup-valuation
Startup valuation describes a suite of methods used to value companies with little or no revenue. Therefore, startup valuation is the process of determining what a startup is worth. This value clarifies the company’s capacity to meet customer and investor expectations, achieve stated milestones, and use the new capital to grow.

Profit vs. Cash Flow

profit-vs-cash-flow
Profit is the total income that a company generates from its operations. This includes money from sales, investments, and other income sources. In contrast, cash flow is the money that flows in and out of a company. This distinction is critical to understand as a profitable company might be short of cash and have liquidity crises.

Double-Entry

double-entry-accounting
Double-entry accounting is the foundation of modern financial accounting. It’s based on the accounting equation, where assets equal liabilities plus equity. That is the fundamental unit to build financial statements (balance sheet, income statement, and cash flow statement). The basic concept of double-entry is that a single transaction, to be recorded, will hit two accounts.

Balance Sheet

balance-sheet
The purpose of the balance sheet is to report how the resources to run the operations of the business were acquired. The Balance Sheet helps to assess the financial risk of a business and the simplest way to describe it is given by the accounting equation (assets = liability + equity).

Income Statement

income-statement
The income statement, together with the balance sheet and the cash flow statement is among the key financial statements to understand how companies perform at fundamental level. The income statement shows the revenues and costs for a period and whether the company runs at profit or loss (also called P&L statement).

Cash Flow Statement

cash-flow-statement
The cash flow statement is the third main financial statement, together with income statement and the balance sheet. It helps to assess the liquidity of an organization by showing the cash balances coming from operations, investing and financing. The cash flow statement can be prepared with two separate methods: direct or indirect.

Capital Structure

capital-structure
The capital structure shows how an organization financed its operations. Following the balance sheet structure, usually, assets of an organization can be built either by using equity or liability. Equity usually comprises endowment from shareholders and profit reserves. Where instead, liabilities can comprise either current (short-term debt) or non-current (long-term obligations).

Capital Expenditure

capital-expenditure
Capital expenditure or capital expense represents the money spent toward things that can be classified as fixed asset, with a longer term value. As such they will be recorded under non-current assets, on the balance sheet, and they will be amortized over the years. The reduced value on the balance sheet is expensed through the profit and loss.

Financial Statements

financial-statements
Financial statements help companies assess several aspects of the business, from profitability (income statement) to how assets are sourced (balance sheet), and cash inflows and outflows (cash flow statement). Financial statements are also mandatory to companies for tax purposes. They are also used by managers to assess the performance of the business.

Financial Modeling

financial-modeling
Financial modeling involves the analysis of accounting, finance, and business data to predict future financial performance. Financial modeling is often used in valuation, which consists of estimating the value in dollar terms of a company based on several parameters. Some of the most common financial models comprise discounted cash flows, the M&A model, and the CCA model.

Business Valuation

valuation
Business valuations involve a formal analysis of the key operational aspects of a business. A business valuation is an analysis used to determine the economic value of a business or company unit. It’s important to note that valuations are one part science and one part art. Analysts use professional judgment to consider the financial performance of a business with respect to local, national, or global economic conditions. They will also consider the total value of assets and liabilities, in addition to patented or proprietary technology.

Financial Ratio

financial-ratio-formulas

Financial Option

financial-options
A financial option is a contract, defined as a derivative drawing its value on a set of underlying variables (perhaps the volatility of the stock underlying the option). It comprises two parties (option writer and option buyer). This contract offers the right of the option holder to purchase the underlying asset at an agreed price.

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