Who Owns Bugatti?

The iconic brand Bugatti, founded by Ettore Bugatti in 1909, is now owned by the German’s Volkswagen, one of the world’s largest automakers. Other brands in the Volkswagen family comprise Audi, Skoda, Seat, Lamborghini, Porsche, Bentley, and Ducati. As a high-performance car maker, Bugatti only sells a limited number of cars each year. Indeed, in 2019, Volkswagen sold 82 Bugatti, compared to 76 Bugatti in 2018.

Inside the Volkswagen’s family of brands

The brands part of the Volkswagen’s family (Source: Volkswagen).

The number of cars sold by Volkswagen in 2019 (left column) and 2018 (central column). To gain a bit of context, Volkswagen’s passenger cars, the most affordable sold over six million cars across the world. Where Bugatti only sold 82 cars in 2019. Like a high-performance car maker, Bugatti only sold 82 cars in 2019 (Source of Financials: Volkswagen).

Most of Volkswagen sales come from Europe/other markets and Asia-Pacific.
The breakdown of sales for each Volkswagen’s business segment (Data Source: Volkswagen).

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Gennaro Cuofano

Gennaro is the creator of FourWeekMBA which reached over a million business students, executives, and aspiring entrepreneurs in 2020 alone | He is also Head of Business Development for a high-tech startup, which he helped grow at double-digit rate | Gennaro earned an International MBA with emphasis on Corporate Finance and Business Strategy | Visit The FourWeekMBA BizSchool | Or Get The FourWeekMBA Flagship Book "100+ Business Models"