Outsourcing vs. Offshoring

Outsourcing is used by companies to contract specific tasks or processes out to a third party.

Offshoring, on the other hand, is the process of moving tasks or processes overseas that were once performed in-house.

In truth, there are a few different outsourcing strategies and offshoring is one of them.

Both practices are similar in that the work is assigned to a third party that operates externally.

Both also increase productivity, reduce costs, and provide access to specialist labor or knowledge.

Despite these similarities, there do exist a few differences. These are explained below.

AspectOutsourcingOffshoring
DefinitionThe practice of contracting out certain business functions or processes to a third-party service provider, often in a different location.The practice of relocating specific business processes or functions to a foreign country to take advantage of lower costs or specialized skills.
ScopeCan encompass a wide range of business functions, including customer support, IT services, accounting, manufacturing, and more.Primarily involves relocating specific business processes or functions that can be performed remotely, such as customer service, software development, or data entry.
LocationThe service provider can be located locally or in a different region, but not necessarily in a foreign country.Involves the transfer of business processes or functions to a foreign country, often in a region with lower labor costs.
PurposeMainly driven by the desire to focus on core competencies, reduce costs, access specialized expertise, and improve efficiency.Primarily driven by cost reduction, taking advantage of lower labor costs, tax incentives, or access to a specific talent pool.
ControlThe hiring company retains control over the outsourced process or function but relies on the service provider’s expertise to deliver results.Involves a significant degree of control relinquishment, as the offshore team or partner manages the relocated function.
RisksRisks include communication challenges, potential loss of intellectual property, and dependence on the service provider’s performance.Risks include cultural differences, time zone challenges, regulatory compliance issues, and geopolitical factors.
BenefitsOffers access to specialized skills, cost savings, scalability, and the ability to focus on core business functions.Provides significant cost savings, access to a global talent pool, and potential tax advantages.
Examples– Outsourcing customer support to a third-party call center. – Outsourcing IT services to an external provider.– Offshoring software development to a development team in India. – Offshoring back-office functions to a service center in the Philippines.

Understanding Outsourcing

In essence, outsourcing refers to the practice of contracting work out to individuals (freelancers) or companies in another country.

These entities are not considered part of the organization and usually have the freedom to work as they please under the proviso that deadlines are met and adequate results are produced.

Outsourcing benefits

In a 2020 global survey on why companies outsource, Deloitte found that the following reasons were most popular: 

  1. Cost reduction (70% of respondents). Hiring in-house specialists increase overheads.
  2. Flexibility (40%). This pertains to shorter, more flexible contracts and the commoditization of services.
  3. Speed to market (20%). This is influenced by the microservice architecture which enables the continuous deployment of complex applications.
  4. Access to tools and processes (15%), and
  5. Agility (15%).

Outsourcing risks

Companies are sometimes forced to share proprietary information with third parties during their relationship.

To minimize the chances of theft, prior due diligence on a contractor is vital. 

There may also be communication issues that arise from differences in time zone, culture, or language.

Understanding offshoring

Offshoring is perhaps a more substantial initiative where crucial business processes or operations are moved to another country.

Unlike outsourcing, where work is performed by external entities, offshoring operations remain under the control of the company.

Offshoring benefits

Many companies use offshoring to reduce manufacturing costs, but there are other important benefits such as:

  • Less stringent rules and regulations – with fewer impediments to production, the company can increase revenue and profit.
  • Incentives – some countries offer incentives to companies willing to establish a presence there. In the wake of COVID-19, India and some countries in Europe and Africa are offering various tax deductions, subsidies, and cash grants to lure foreign investment.

Offshoring risks

The risks of offshoring are similar to those that are present in outsourcing – particularly if either operation is conducted in a vastly different culture or region.

Organizations that move core operations overseas sometimes suffer reputational damage as employees lose their jobs in the domestic market.

They can also be subject to various geopolitical risks, with labor unions in the United States actively lobbying Congress against offshoring.

Other states in the USA are considering legislation to avoid working with firms that offshore to developing countries with cheap labor.

Key takeaways:

  • Outsourcing is used by companies to contract specific tasks or processes out to a third party. Offshoring is the process of moving tasks or processes overseas that were once performed in-house.
  • Offshoring is one of a few different forms of outsourcing, which means they share similarities. Both involve work assigned to a third party that operates externally and both share similar cost reduction benefits.
  • The key difference between offshoring and outsourcing is that in the former, operations remain under the control of the company in question. Offshoring also tends to be used for core operations such as manufacturing, while outsourcing is popular for smaller tasks and services that help a business remain flexible and agile.

Recap: Outsourcing vs. Offshoring

Outsourcing:

  1. Definition: Outsourcing is the practice of contracting specific tasks or processes to a third-party individual or company, often located in another country. The third-party entity operates externally and is not considered part of the organization.
  2. Benefits: Companies outsource for various reasons, including cost reduction, increased flexibility through shorter contracts, speed to market enabled by microservice architecture, access to specialized tools and processes, and improved agility.
  3. Risks: Risks associated with outsourcing include the need to share proprietary information with third parties, potential communication issues due to time zone, cultural, or language differences, and the importance of conducting due diligence to minimize the chances of data theft or security breaches.

Offshoring:

  1. Definition: Offshoring involves moving critical business processes or operations to another country while keeping them under the control of the company. It is a more substantial initiative than outsourcing, and offshored operations remain a part of the organization.
  2. Benefits: Offshoring is often used to reduce manufacturing costs, benefit from less stringent rules and regulations in some countries, and take advantage of incentives offered by certain countries to attract foreign investment.
  3. Risks: Offshoring shares some risks with outsourcing, particularly related to cultural or regional differences. Companies that move core operations overseas may face reputational damage if domestic employees lose their jobs, and they might encounter geopolitical risks and opposition from labor unions or legislative bodies.

Case Studies

1. Customer Support:

Outsourcing: A tech company based in the USA contracts a call center in the Philippines to handle customer support inquiries. The call center operates independently from the tech company but follows guidelines provided.

Offshoring: The same tech company decides to set up its own customer support center in India. The employees in India are directly employed by the tech company, and the center is managed as an extension of the main company.

2. Manufacturing:

Outsourcing: A toy company in Germany contracts a factory in China to produce toy parts. The Chinese factory produces parts for various other companies as well.

Offshoring: The German toy company sets up its own factory in Vietnam, directly employing local workers, and manages the production process.

3. Software Development:

Outsourcing: A startup in Canada hires a software development agency in Ukraine to develop its mobile app. The Ukrainian agency handles multiple clients and projects.

Offshoring: The Canadian startup opens a software development office in Poland, hires local developers, and manages the development process directly.

4. Data Entry:

Outsourcing: A healthcare provider in the UK contracts a data entry service in India to digitize patient records. The service provider works with various clients and sectors.

Offshoring: The UK healthcare provider sets up its own data entry center in South Africa, employing local staff to digitize records.

5. Accounting and Finance:

Outsourcing: A restaurant chain in Australia hires an accounting firm in Malaysia to handle its bookkeeping and financial reporting. The firm offers services to multiple businesses.

Offshoring: The Australian restaurant chain establishes its finance and accounting department in the Philippines, managing all financial tasks with its own employees.

6. Human Resources:

Outsourcing: A tech giant in the USA uses a recruitment agency in Ireland to find and hire talent for its European branches. The agency services various clients.

Offshoring: The tech giant opens its HR department in Spain to manage recruitment and other HR tasks for its European operations.

7. Research and Development:

Outsourcing: A pharmaceutical company in Switzerland contracts a research lab in Brazil to conduct specific tests. The lab works on various research projects for different companies.

Offshoring: The Swiss pharmaceutical company establishes its research lab in Singapore, employing scientists and researchers directly to work on its projects.

8. Marketing and Design:

Outsourcing: A fashion brand in Italy hires a digital marketing agency in Thailand to manage its online advertising campaigns. The agency has a portfolio of diverse clients.

Offshoring: The Italian fashion brand sets up its marketing and design team in Indonesia, directly overseeing its campaigns and designs.

9. Logistics and Distribution:

Outsourcing: An e-commerce platform in Spain contracts a logistics company in Morocco to handle its shipping and deliveries in North Africa. The logistics company has other e-commerce clients as well.

Offshoring: The Spanish e-commerce platform establishes its distribution center in Egypt, managing its logistics operations directly for the African market.

10. Legal and Compliance:

Outsourcing: A bank in Japan hires a legal firm in the UK to handle its international compliance issues. The firm provides legal services to multiple financial institutions.

Offshoring: The Japanese bank opens its legal and compliance office in Hong Kong, employing its lawyers and compliance officers to handle international regulations.

ContextOutsourcingOffshoring
Information Technology (IT)A company contracts an external IT service provider to manage its helpdesk support, software development, or network administration.A company establishes a subsidiary or partners with an overseas firm to handle IT tasks, such as software development, quality assurance, or technical support.
Customer SupportA business outsources its customer service operations to a third-party call center located within the same country.A company offshores its customer support operations to a call center in a different country with lower labor costs.
ManufacturingA company subcontracts the production of certain components to a local manufacturer to reduce costs and focus on core activities.A company relocates its manufacturing processes to a foreign country where labor and production costs are lower.
Accounting and FinanceA business outsources its bookkeeping and payroll tasks to an accounting firm within its own country.A company offshores its finance and accounting functions to a dedicated team or service provider in a country with cost advantages.
Human ResourcesA company hires an external HR agency to handle recruitment, employee benefits administration, and HR compliance.A business establishes an offshore HR center to manage recruitment, payroll, and HR-related tasks for global employees.
Digital MarketingA business contracts with an external agency to manage its digital marketing campaigns, content creation, and SEO efforts.A company sets up an offshore digital marketing team in a country with skilled professionals to handle online marketing activities.
Research and DevelopmentA company outsources specific R&D projects to research firms or labs located nearby.A company offshores its research and development activities to a dedicated team in a country known for expertise and cost savings.
Data Entry and ProcessingAn organization outsources data entry and data processing tasks to a domestic data entry service provider.A company offshores data entry and processing tasks to an offshore location with a lower cost of labor.
Legal ServicesA law firm outsources document review tasks to a legal process outsourcing (LPO) company within the same country.A law firm offshores document review, contract drafting, or legal research tasks to a legal service provider in a country with cost advantages.
Content CreationA company outsources content writing and graphic design tasks to freelance professionals or agencies locally.A business offshores content creation tasks to international content agencies or remote freelancers in countries with competitive rates.
Related Frameworks, Models, ConceptsDescriptionWhen to Apply
Outsourcing– The business practice of hiring a party outside a company to perform services or create goods that traditionally were performed in-house by the company’s own employees and staff. Typically done to reduce costs or improve efficiency.– Used by companies looking to reduce labor costs, access specialized expertise, or improve focus on core business activities.
Offshoring– The practice of relocating a business process from one country to another—typically an operational process, such as manufacturing, or supporting processes, such as accounting. Often done to take advantage of lower costs or more favorable economic conditions.– Suitable for businesses aiming to reduce production costs or to expand into new markets by setting up production or service facilities in countries with lower operational costs.
Nearshoring– Transferring business or IT processes to companies in a nearby country, often sharing a border with the target country. This is typically sought to reduce travel times, improve communication due to closer cultural links, and enable better time zone alignment.– Applied when companies need to outsource but want closer geographic and cultural alignment for better collaboration and communication.
Inshoring– The practice of bringing processes handled by third-party firms overseas back to the country where the business operates. This can be driven by a need for greater control over quality and intellectual property, or public and political pressure.– Utilized when quality control or political reasons make local production or service provision more favorable.
Business Process Outsourcing (BPO)– A subset of outsourcing that involves contracting the operations and responsibilities of specific business processes or functions (e.g., payroll, customer service) to a third-party service provider.– Often used to improve efficiency or reduce costs in non-core areas such as customer service, HR, or accounting.
Knowledge Process Outsourcing (KPO)– Outsourcing in which knowledge-related and information-related work is carried out by workers in a different company or by a subsidiary of the same organization. This subsidiary may be in the same country or overseas, where it can perform cost-effectively.– Applied when specialized knowledge or expertise is required that is not readily available in-house or domestically.
Supply Chain Management (SCM)– The management of the flow of goods and services, involving the movement and storage of raw materials, of work-in-process inventory, and of finished goods from point of origin to point of consumption.– Critical in optimizing operational efficiencies and ensuring the effective flow of goods, services, and information across all parts of the supply chain.
Contract Manufacturing– A form of outsourcing where a firm hires another company to produce parts or entire products on its behalf. This is common in international business where companies take advantage of lower labor costs and favorable regulatory environments.– Employed by companies looking to scale production without significant investment in facilities or to leverage specialized manufacturing capabilities.
Strategic Alliances– A cooperative agreement between business entities to pool their resources in pursuit of common goals, while remaining independent organizations. These alliances may involve technology transfers, sharing of production facilities, co-marketing, and other forms of collaboration.– Used when companies need to combine efforts to access new markets, share resources, or optimize complementary strengths without full mergers or acquisitions.
Vertical Integration– A strategy where a company expands its business operations into different steps on the same production path, such as when a manufacturer owns its supplier and/or distributor.– Applied to control more of the supply chain, reduce dependency on suppliers, and secure streams of critical materials or market channels.

Connected Business Concepts And Frameworks

Supply Chain

supply-chain
The supply chain is the set of steps between the sourcing, manufacturing, distribution of a product up to the steps it takes to reach the final customer. It’s the set of step it takes to bring a product from raw material (for physical products) to final customers and how companies manage those processes.

Data Supply Chains

data-supply-chain
A classic supply chain moves from upstream to downstream, where the raw material is transformed into products, moved through logistics and distribution to final customers. A data supply chain moves in the opposite direction. The raw data is “sourced” from the customer/user. As it moves downstream, it gets processed and refined by proprietary algorithms and stored in data centers.

Distribution

whats-distribution
Distribution represents the set of tactics, deals, and strategies that enable a company to make a product and service easily reachable and reached by its potential customers. It also serves as the bridge between product and marketing to create a controlled journey of how potential customers perceive a product before buying it.

Distribution Channels

distribution-channels
A distribution channel is the set of steps it takes for a product to get in the hands of the key customer or consumer. Distribution channels can be direct or indirect. Distribution can also be physical or digital, depending on the kind of business and industry.

Vertical Integration

vertical-integration
In business, vertical integration means a whole supply chain of the company is controlled and owned by the organization. Thus, making it possible to control each step through customers. in the digital world, vertical integration happens when a company can control the primary access points to acquire data from consumers.

Horizontal vs. Vertical Integration

horizontal-vs-vertical-integration
Horizontal integration refers to the process of increasing market shares or expanding by integrating at the same level of the supply chain, and within the same industry. Vertical integration happens when a company takes control of more parts of the supply chain, thus covering more parts of it.

Horizontal Market

horizontal-market
By definition, a horizontal market is a wider market, serving various customer types, needs and bringing to market various product lines. Or a product that indeed can serve various buyers across different verticals. Take the case of Google, as a search engine that can serve various verticals and industries (education, publishing, e-commerce, travel, and much more).

Vertical Market

vertical-market
A vertical or vertical market usually refers to a business that services a specific niche or group of people in a market. In short, a vertical market is smaller by definition, and it serves a group of customers/products that can be identified as part of the same group. A search engine like Google is a horizontal player, while a travel engine like Airbnb is a vertical player.

Entry Strategies

entry-strategies-startups
When entering the market, as a startup you can use different approaches. Some of them can be based on the product, distribution, or value. A product approach takes existing alternatives and it offers only the most valuable part of that product. A distribution approach cuts out intermediaries from the market. A value approach offers only the most valuable part of the experience.

Backward Chaining

backward-chaining
Backward chaining, also called backward integration, describes a process where a company expands to fulfill roles previously held by other businesses further up the supply chain. It is a form of vertical integration where a company owns or controls its suppliers, distributors, or retail locations.

Market Types

market-types
A market type is a way a given group of consumers and producers interact, based on the context determined by the readiness of consumers to understand the product, the complexity of the product; how big is the existing market and how much it can potentially expand in the future.

Market Analysis

market-analysis
Psychosizing is a form of market analysis where the size of the market is guessed based on the targeted segments’ psychographics. In that respect, according to psychosizing analysis, we have five types of markets: microniches, niches, markets, vertical markets, and horizontal markets. Each will be shaped by the characteristics of the underlying main customer type.

Decoupling

decoupling
According to the book, Unlocking The Value Chain, Harvard professor Thales Teixeira identified three waves of disruption (unbundling, disintermediation, and decoupling). Decoupling is the third wave (2006-still ongoing) where companies break apart the customer value chain to deliver part of the value, without bearing the costs to sustain the whole value chain.

Disintermediation

disintermediation
Disintermediation is the process in which intermediaries are removed from the supply chain, so that the middlemen who get cut out, make the market overall more accessible and transparent to the final customers. Therefore, in theory, the supply chain gets more efficient and, all in all, can produce products that customers want.

Reintermediation

reintermediation
Reintermediation consists in the process of introducing again an intermediary that had previously been cut out from the supply chain. Or perhaps by creating a new intermediary that once didn’t exist. Usually, as a market is redefined, old players get cut out, and new players within the supply chain are born as a result.

Coupling

coupling
As startups gain control of new markets. They expand in adjacent areas in disparate and different industries by coupling the new activities to benefits customers. Thus, even though the adjunct activities might see far from the core business model, they are tied to the way customers experience the whole business model.

Bullwhip Effect

bullwhip-effect
The bullwhip effect describes the increasing fluctuations in inventory in response to changing consumer demand as one moves up the supply chain. Observing, analyzing, and understanding how the bullwhip effect influences the whole supply chain can unlock important insights into various parts of it.

Dropshipping

dropshipping-business-model
Dropshipping is a retail business model where the dropshipper externalizes the manufacturing and logistics and focuses only on distribution and customer acquisition. Therefore, the dropshipper collects final customers’ sales orders, sending them over to third-party suppliers, who ship directly to those customers. In this way, through dropshipping, it is possible to run a business without operational costs and logistics management.

Consumer-To-Manufacturer

consumer-to-manufacturer-c2m
Consumer-to-manufacturer (C2M) is a model connecting manufacturers with consumers. The model removes logistics, inventory, sales, distribution, and other intermediaries enabling consumers to buy higher quality products at lower prices. C2M is useful in any scenario where the manufacturer can react to proven, consolidated, consumer-driven niche demand.

Transloading

transloading
Transloading is the process of moving freight from one form of transportation to another as a shipment moves down the supply chain. Transloading facilities are staged areas where freight is swapped from one mode of transportation to another. This may be indoors or outdoors, depending on the transportation modes involved. Deconsolidation and reconsolidation are two key concepts in transloading, where larger freight units are broken down into smaller pieces and vice versa. These processes attract fees that a company pays to maintain the smooth operation of its supply chain and avoid per diem fees.

Break-Bulk

break-bulk
Break bulk is a form of shipping where cargo is bundled into bales, boxes, drums, or crates that must be loaded individually. Common break bulk items include wool, steel, cement, construction equipment, vehicles, and any other item that is oversized. While container shipping became more popular in the 1960s, break bulk shipping remains and offers several benefits. It tends to be more affordable since bulky items do not need to be disassembled. What’s more, break bulk carriers can call in at more ports than container ships.

Cross-Docking

cross-docking
Cross-docking is a procedure where goods are transferred from inbound to outbound transport without a company handling or storing those goods. Cross-docking methods include continuous, consolidation, and de-consolidation. There are also two types of cross-docking according to whether the customer is known or unknown before goods are distributed. Cross-docking has obvious benefits for virtually any industry, but it is especially useful in food and beverage, retail and eCommerce, and chemicals.

Toyota Production System

toyota-production-system
The Toyota Production System (TPS) is an early form of lean manufacturing created by auto-manufacturer Toyota. Created by the Toyota Motor Corporation in the 1940s and 50s, the Toyota Production System seeks to manufacture vehicles ordered by customers most quickly and efficiently possible.

Six Sigma

six-sigma
Six Sigma is a data-driven approach and methodology for eliminating errors or defects in a product, service, or process. Six Sigma was developed by Motorola as a management approach based on quality fundamentals in the early 1980s. A decade later, it was popularized by General Electric who estimated that the methodology saved them $12 billion in the first five years of operation.

Scientific Management

scientific-management
Scientific Management Theory was created by Frederick Winslow Taylor in 1911 as a means of encouraging industrial companies to switch to mass production. With a background in mechanical engineering, he applied engineering principles to workplace productivity on the factory floor. Scientific Management Theory seeks to find the most efficient way of performing a job in the workplace.

Poka-Yoke

poka-yoke
Poka-yoke is a Japanese quality control technique developed by former Toyota engineer Shigeo Shingo. Translated as “mistake-proofing”, poka-yoke aims to prevent defects in the manufacturing process that are the result of human error. Poka-yoke is a lean manufacturing technique that ensures that the right conditions exist before a step in the process is executed. This makes it a preventative form of quality control since errors are detected and then rectified before they occur.

Gemba Walk

gemba-walk
A Gemba Walk is a fundamental component of lean management. It describes the personal observation of work to learn more about it. Gemba is a Japanese word that loosely translates as “the real place”, or in business, “the place where value is created”. The Gemba Walk as a concept was created by Taiichi Ohno, the father of the Toyota Production System of lean manufacturing. Ohno wanted to encourage management executives to leave their offices and see where the real work happened. This, he hoped, would build relationships between employees with vastly different skillsets and build trust.

Jidoka

jidoka
Jidoka was first used in 1896 by Sakichi Toyoda, who invented a textile loom that would stop automatically when it encountered a defective thread. Jidoka is a Japanese term used in lean manufacturing. The term describes a scenario where machines cease operating without human intervention when a problem or defect is discovered.

Andon System

andon-system
The andon system alerts managerial, maintenance, or other staff of a production process problem. The alert itself can be activated manually with a button or pull cord, but it can also be activated automatically by production equipment. Most Andon boards utilize three colored lights similar to a traffic signal: green (no errors), yellow or amber (problem identified, or quality check needed), and red (production stopped due to unidentified issue).

Read Also: Vertical Integration, Horizontal Integration, Supply Chain.

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