The New York Times’ major individual shareholder is the Sulzberger family, owning it for several generations. Indeed, A. G. Sulzberger owns 1.4% of Class A and 94.5% of Class B stocks. The New York Times now runs primarily via a subscription-based model. Indeed in 2022, of $2.3 billion total revenue, The NY Times generated 67% of its revenue from subscriptions ($1.55 billion).
New York Times Revenue Breakdown

This is how The New York Times business model works.

Class A vs. Class B stocks
To guarantee a certain degree of independence and control, media companies have historically structured themselves with two classes of shares: A and B.
Usually, Class A shares give more voting power, while Class B shares give ownership but with limited voting power, compared to Class A shares.
However, in the case of The New York Times, as of 2020, Class A stockholders are entitled to elect 4 of the 12 directors, whereas Class B shares are entitled to vote 8 of the 12 directors.
Read Also: The New York Times Business Model, Business Insider Business Model, Subscription-Based Business Models, Paywalls
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The New York Times Business Model




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