While Apple Tim Cook’s salary has been $3 million since 2016, most of Tim Cook’s compensation is performance-based. For instance, in 2022, while the salary of Tim Cook was $3 million, he had total compensation of over $99 million, which comprised stock awards and other incentives and bonuses.

Indeed, most of the compensation is performance-based when it comes to CEOs of public, listed companies.
And it’s usually tied to the performance of the stock compared to the main stock index (and a few other benchmarks the company can set, such as the performance of the stock compared to identified comparable companies.
That’s how, with a base salary of $3 million, Tim Cook is nonetheless worth hundred of millions of dollars.

The same compensation structure is followed by other large tech companies.
For instance, Microsoft’s CEO salary has been $2.5 million between 2020-2022.

While Google’s CEO base salary was $2 million in 2020-21.

However, if we look at performance-based compensation, Satya Nadella made most of his income in 2022 (96%) from performance-based compensation, whereas base compensation only represented 4% of the total earnings.


The same goes for Sundar Pichai, which between 2019-2021, made over $294 in performance-based compensations.
Of course, those can be vested at specific performance metrics, over the years.

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