Netflix Revenue By Country

Netflix had over 260 million subscribers in 2023, with over $33.7 billion in revenue, of which $14.87 billion came from the USA & Canada; $10.55 billion from EMEA, $4.44 billion from LATAM, and $3.76 billion from APAC. More on Netflix Business Model Netflix Business Model Netflix is a subscription-based business model making money with three simple plans: basic, standard, and premium, giving access to stream series, movies, and shows. Leveraging on a streaming platform, Netflix generated over $33.7 billion in 2023, with an operating income of over $6.95 billion and a net income of over $5.4 billion. Starting in 2013, Netflix started to develop its content under the Netflix Originals brand, which today represents the most important strategic asset for the company that, in 2023, counted over 260 million paying members worldwide. Binge-Watching Binge-watching is the practice of watching TV series all at once. In a speech at the Edinburgh Television Festival in 2013, Kevin Spacey said: "If they want to binge then we should let them binge." This new content format would be popularized by Netflix, launching its TV series all at once. Coopetition Coopetition describes a recently modern phenomenon where organizations both compete and cooperate, which is also known as cooperative competition. A recent example is how the Netflix streaming platform has been among the major customers of Amazon AWS cloud infrastructure, while Amazon Prime has been among the competitors of the Netflix Prime content platform. Platform Expansion Theory Netflix SWOT Analysis Netflix is among the most popular streaming platforms, with a subscription-based business model. The brand, platform, and content are strengths. The volatility of content licensing and production are weaknesses. The streaming market is a potential blue ocean. The inability to attract and retain premium members and its fixed long-term costs threaten its business model. Is Netflix Profitable Netflix is a profitable company, with over $5.4 billion in net profits in 2023, an increase compared to nearly $4.5 billion in 2022. Who Owns Netflix? Netflix's largest individual shareholder is Reed Hastings, co-founder, and former CEO of the company, now Chairperson of Netflix, with a 1.76% stake, valued at over $4.5 billion as of January 2024. Other significant individual shareholders comprise Jay C. Hoag, the company's directors since 1999, and Ted Sarandos, former chief content officer and now Chief Executive Officer of Netflix. Major institutional shareholders comprise The Vanguard Group (7.99% ownership), BlackRock (6.24% ownership), and FMR (5.35% ownership). Netflix Employees By 2023 Netflix reported 13,000 employees, compared to 12,800 employees in 2022, and 11,300 employees in 2021. Netflix Subscribers In 2023 Netflix had over 260 million paid subscribers. In 2022, Netflix had 230 million paid subscribers and almost 222 million paid subscribers in 2021. Netflix Revenue Netflix generated over $33.7 billion in revenue in 2023, compared to $31.6 billion in revenue in 2022,$29.7 billion in 2021 and $25 billion in 2020. Netflix Yearly Average Revenue Netflix reported an average yearly revenue per subscriber of $139.68 in 2023, compared to $141.12 in 2022. Thus, Netflix had an average revenue per subscriber of $120 in 2019 (pre-COVID) and $139.68 by 2023. Netflix Average Monthly Revenue Breakdown In 2023, Netflix reported an average monthly revenue per subscriber of $16.28 in the US & Canada, $10.87 in EMEA, $7.64 in APAC, and $8.66 in the LATAM region. Thus, the US & Canada reported the highest average monthly revenue per subscriber of $16.28. Netflix Revenue By Country Netflix had over 260 million subscribers in 2023, with over $33.7 billion in revenue, of which $14.87 billion came from the USA & Canada; $10.55 billion from EMEA, $4.44 billion from LATAM, and $3.76 billion from APAC. Netflix Subscribers Per Region In 2023, Netflix had 80.3M US & Canada subscribers, EMEA 88.81M subscribers, LATAM 45.99M subscribers, and APAC 45.34M subscribers. Disney vs. Netflix In 2022, The Walt Disney Company's total paid subscriber base was larger than Netlfix, with over 235 million paid members, compared with Netflix's over 230 million members. However, Disney's offering is fragmented among Disney+, ESPN+, and Hulu, compared with Netflix, which has a single offering. Read Also: Netflix Business Model, Netflix Content Strategy, Netflix SWOT Analysis, Coopetition, Is Netflix Profitable.