The 2024 consensus was clean and convenient: AI would eat search. Chatbots would intercept queries before they ever reached Google (that was totally correct).
Yet, by early 2025, that narrative started to break.
Not because Google’s monopoly was safe, but because it was eroding faster than expected. The threat was real enough to trigger (already by 2023)…
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Gennaro is the creator of FourWeekMBA, which reached about four million business people, comprising C-level executives, investors, analysts, product managers, and aspiring digital entrepreneurs in 2022 alone | He is also Director of Sales for a high-tech scaleup in the AI Industry | In 2012, Gennaro earned an International MBA with emphasis on Corporate Finance and Business Strategy.
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