Business Models

The business model is a way to capture value in the long-term for any organization. The business model it is also about monetization, but that is also about the other parties involved. A successful business model has to unlock value for the stakeholders (users, customers, suppliers, and employees) and not just for shareholders.

gafa

What Is GAFA? Inside The Multi-Platform Ecosystem That Dominates The World

GAFA is an acronym for Google, Apple, Facebook, and Amazon. The term GAFA might have become extremely popular when France’s publishers and media started to use the concept to mean the tech monopolists that control a large chunk of global digital information and online commerce. Google   Read: Google Business Model and Google Business Strategy […]

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tiffany-business-model

How Does Tiffany Make Money? A Quick Glance At Tiffany Business Model

With over $4.4 billion in net sales for 2018, Tiffany has brand awareness and a perceived sense of luxury and quality thanks also to strategic marketing, PR, and media relations activities. Many of these activities are focused around the iconic Flagship Store located in 727 of Fifth Avenue. Tiffany business model Tiffany’s business model is

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covertkit-business-model

How Does ConvertKit Make Money? CovertKit Business Development Model Explained

ConvertKit is an email marketing tool that monetizes with three main subscription plans based on the list size. For instance, an email list with 0-1k subscribers goes for $29; 1k-3k subscribers cost $49, and 3k-5k cost $79. ConvertKit reached a milestone of over $1 million in monthly recurring revenues, in March 2018. Business Model Element Analysis Implications Examples Value Proposition ConvertKit’s value

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wework-business-model

How Does WeWork Make Money? WeWork Business Model In A Nutshell

WeWork runs a membership model that gets monetized via a set of packages which include ancillary value-added products and services to enable companies to scale or shrink their workspace on-demand. WeWork defined its revenue model space-as-a-service claimed to be more scalable than a traditional commercial real estate. Business Model Element Analysis Implications Examples Value Proposition

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customer-obsession

Jeff Bezos’ Business Lessons On Customer Obsession And How To Run A Company

In the Amazon Shareholders’ Letter for 2018, Jeff Bezos analyzed the Amazon business model, and it also focused on a few key lessons that Amazon as a company has learned over the years. These lessons are fundamental for any entrepreneur, of a small or large organization to understand the pitfalls to avoid to run a

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history-of-google

The History Of Google

Officially founded in 1998, Google quickly became synonymous with the web, by the early 2000s. By 2015, Google chanced name in Alphabet. And by 2019, Google made more than $160 billion in revenues, of which mostly coming from advertising on its two main products (Google and YouTube) and other revenue streams like Cloud, other, like

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advertising-industry

How Big Is The Digital Advertising Market

The digital advertising industry has become a multi-billion industry dominated by a few key tech players. The industry’s advertising dollars are also fragmented across several small players and publishers across the web. Most of it is consolidated within brands like Google, YouTube, Facebook, Instagram, Amazon, Bing, Twitter, TikTok, which is growing very quickly, and Pinterest.

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amazon-statistics

Seven Amazon Statistics That Break Down Its Business Model

Online stores still represent the backbone of the Amazon business model with over $222 billion in revenues for 2021. Amazon has a diversified business model. In 2021, online stores contributed to over 47% of Amazon’s revenues, followed by Third-party Seller Services, AWS, Subscription Services, and Advertising revenues.  In 1999 Amazon third-party sales contributed to only

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one-person-business

Inside “The Million-Dollar, One-Person Business” With Elaine Pofeldt

So for today’s session, we have with us, Elaine Pofeldt. A journalist, a content strategist, blogger, ghostwriter. But especially, author a book, which I loved, called “The Million-Dollar, One-Person Business.” With Elaine, we’re going to cover the topic of the book! How did you get to research one-person one-million businesses? Elaine Pofeldt: I’ve been a journalist

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blockchain-for-business

Blockchain For Business: The Rise Of Super Platforms With IBM’s Jerry Cuomo

For this session, we have with us, Jerry Cuomo. IBM fellow and Vice President of Blockchain Technologies. With IBM since 1987, he had an extraordinary career. And in 2015 Jerry Cuomo became Vice President of Blockchain Technologies. He is also the co-author of a great book, which is called “Blockchain for Business.“ With Jerry, we

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