The productivity software market is being completely reimagined. AI copilots are turning every knowledge worker into a 3x producer.
The Two Giants:
Microsoft 365 Copilot:
- 400K+ enterprise customers
- $30/user/month
- Deep Teams, Word, Excel, PowerPoint integration
- Enterprise security and compliance
Google Workspace + Gemini:
- 3B+ users in ecosystem
- $20/user/month
- Native Gmail, Docs, Sheets, Slides AI
- Cross-platform ease of use
The Productivity Multiplier Effect:
- +AI = 70% output increase — Same time, more work done
- 4 hours saved/week — Per knowledge worker
- $11K value/year — Per employee productivity gain
The Challengers Rising:
Notion AI, Coda, Monday.com, and vertical-specific AI tools are capturing users who want purpose-built solutions rather than horizontal platforms.
“The productivity software market isn’t just growing — it’s being completely reimagined.”
This is part of a comprehensive analysis of 20+ AI business trends for 2026. Read the full analysis on The Business Engineer.









