
The critical mistake in strategy is taking narratives at face value. Stated reasons are theater. Plausible reasons satisfy curiosity but obscure reality. Only structural imperatives — the hidden drivers — dictate outcomes.
The task is not to predict the story being told, but to position for the forces that can’t be avoided.
1. Never Take Explanations at Face Value
Every official statement is designed to legitimize, not explain.
When faced with any decision, always ask:
- What gun to the head exists?
- What catastrophe is being prevented?
- What power is preserved by this move?
Build Networks That Can:
- Discuss plausible reasons openly
- Investigate underlying structural drivers
- Share existential imperatives across silos
Insight: The larger the contradiction between stated goals and actual moves, the stronger the hidden driver.
2. Positioning Based on Hidden Drivers
Once you identify the real driver, the game changes.
- Bet on it regardless of efficiency — structural imperatives override economic logic.
- Position for inevitable outcomes — even when public narratives deny them.
- Align with power structures — survival logic trumps free-market theory.
Key Distinction:
- Narratives shift overnight
- Structural drivers persist for decades
- Always position for the driver, not the story
Insight: Don’t chase surface explanations. Anchor strategy where power has no alternative.
3. The Protection Game
Protection is the invisible currency of the system. It determines who survives shocks and who is left exposed.
Who’s Protected:
- Those aligned with existential imperatives
- Those enabling necessary capabilities
- Those preserving existing power structures
Who’s Exposed:
- Actors threatening hidden imperatives
- Efforts to redistribute power unacceptably
- Truth-tellers who reveal uncomfortable realities
Insight: Strategy is not about efficiency but about staying inside the protection boundary. Outside it, even the strongest firms collapse.
Master Principle
Position based on structural imperatives, not stated intentions.
See the reality that determines the narratives we’re allowed to discuss. Hidden drivers are not optional — they are the forces no one can defy.









