Bershka Franchised Stores

Bershka Franchised Stores

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Bershka had 166 franchised stores in 2023, 164 in 2022, 167 in 2021, 177 in 2020, 177 in 2019, 174 in 2018.

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Bershka Business Model

Bershka Business Model
Bershka, a prominent fashion retail brand, follows a successful business model. They offer fast-fashion products that align with the latest trends, targeting fashion-forward youth and urban fashion enthusiasts. Bershka generates revenue through product sales in both physical stores and online channels. Their key activities include product design, store operations, and online retail management. The brand relies on key resources like a trend analysis team, physical stores, and e-commerce platforms. Strategic partnerships with influencers, suppliers, and logistics companies contribute to their growth.

Bershka Stores

Bershka Store Strategy
Bershka had 694 company-managed stores vs. 166 franchised stores in 2023. Compared to 692 company-managed stores vs. 164 franchised stores in 2022.

Bershka Sales By Channel

Bershka Sales By Channel (2023)
Bersha generated 83% from company-managed stores in 2023 vs. 17% from franchised stores.

Bershka Revenue

Bershka Revenue
Bershka generated €2.62 billion in revenue in 2023, €2.38 billion in 2022, and €2.18 billion in revenue in 2021, compared to €1.77 billion in 2020 and €2.38 in 2019.

Bershka Profits

Bershka Profit Before Tax
Bershka generated €460 million in profit before tax in 2023, €326 million in 2022, €321 million in profit before tax in 2021, €113 million in 2020 and €349 million in 2019.
Bershka-Profitability

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