This analysis is part of Amazon’s AI Business Model Pivot, a deep dive by The Business Engineer.

Amazon commits $125B+ CapEx in 2025 and $150B+ in 2026. Microsoft coordinates OpenAI investment with infrastructure buildout. Google matches with comparable infrastructure spending. Combined, the three are investing over $400B in a single year on AI infrastructure.
This Is Not Competitive Spending
The conventional narrative frames hyperscaler AI investment as a competitive arms race. The reality is more nuanced: this is coordinated sector-wide infrastructure buildout for an anticipated AI-driven economic transformation. Each company is betting that the total addressable market for AI agents will be large enough to justify all three investments simultaneously.
The Infrastructure Scale
Amazon added 3.8 GW of power capacity in 12 months—more than any other cloud provider. Project Rainier houses 500K Trainium2 chips scaling to 1M. Microsoft coordinates Azure AI infrastructure with OpenAI’s compute needs. Google builds TPU v5/v6 and its Hypercomputer architecture.
Where They Compete vs. Cooperate
They cooperate on: building out raw infrastructure capacity, expanding power availability, developing AI safety standards. They compete on: who captures the most valuable agent use cases, developer mindshare, enterprise relationships, and model capabilities.
The Strategic Implication
The winner won’t be determined by who has the most compute. It will be determined by who builds the most valuable agent products on top of that compute. Infrastructure is the ante; the agent layer is the prize. For enterprises, the question isn’t whether to adopt AI agents—it’s which platform to build on.








