Phase 1 of AI Scaling: Pre-Training Scaling

  • Pre-training (2018–2023) followed a simple rule: scale parameters, data, and compute to increase performance.
  • This phase depended on tightly coupled GPU superclusters with massive VRAM, high-bandwidth interconnects, and specialized cooling.
  • By 2023, scale delivered only marginal returns. The curve flattened, marking the structural end of the “more is better” era.

Why did pre-training follow predictable, brute-force scaling laws?

Because early LLM performance correlated directly with three variables:
parameters, data volume, and compute.

This created the “original scaling law”:
Performance = f(parameters, data, compute).

Models improved simply by making everything bigger:

  • More parameters: from 7B to 13B to 175B
  • More data: trillions of tokens
  • More compute: order-of-magnitude jumps in training FLOPs

This produced extraordinary pattern-recognition ability and culminated in the GPT-3 breakthrough.

The system was elegant because it was simple:
scale up = performance up.


What made GPU infrastructure the core enabler of Phase 1?

Pre-training at frontier scale required tightly coupled GPU clusters operating as one unit. The prerequisites were brutal:

  • high-bandwidth GPU interconnects to synchronize gradients
  • huge VRAM per GPU (16GB+)
  • specialized cooling and power delivery
  • racks of NVIDIA H100/A100 hardware configured for dense parallelism

The entire architecture was built for a single purpose:
funnel as much compute as possible into a massive training run.

This made Phase 1 a capital-intensive game — billions per model, accessible only to a handful of labs with hyperscale budgets.

Infrastructure, not algorithmic novelty, defined competitive separation.


Why did performance gains start flattening?

Because scaling parameters and compute has diminishing marginal returns.
By 2023, frontier labs observed:

  • only 0.5–1 percent incremental gains from large compute increases
  • a performance curve bending toward a plateau
  • scaling becoming more expensive per incremental capability

The physics of the scaling law began pushing back.
More compute stopped translating into proportional improvements.
This created the hard constraint:

Diminishing returns at scale.

This single constraint forced the shift toward new paradigms — test-time reasoning, memory, context integration, and agentic architectures that dominate the later phases.


Why was Phase 1 still transformational?

Despite its constraints, Phase 1 built the substrate for the entire AI revolution:

  • unlocked general-purpose pattern recognition
  • produced LLMs capable of zero-shot and few-shot learning
  • demonstrated emergent behaviors purely from scale
  • revealed that language models could serve as general cognitive interfaces

The breakthroughs of this period — especially 175B-class models — changed the trajectory of the industry. But it was clear that brute-force expansion had an expiration date.

Phase 1 created fast-thinking System 1 intelligence.
It did not create coherence, memory, or strategic reasoning.


What strategic conditions did Phase 1 set for the next era?

Three defining consequences shaped all later phases:

1. The Limits of “More of Everything”

Once scaling began flattening, labs had to search for new levers. This opened the door to RLHF (Phase 2), test-time reasoning (Phase 3), and persistent memory architectures (Phase 4).

2. Dependence on Specialized Hardware

The entire ecosystem became GPU-bound — with NVIDIA dominating the substrate. Future advances required moving above the hardware layer.

3. Shift From Prediction to Coherence

Pure System 1 prediction was not enough for complex reasoning, multi-step tasks, or autonomy. Everything beyond Phase 1 centers around resolving this.


What does the plateau tell us about the evolution of intelligence?

It reveals that predictive scaling alone cannot generate:

  • stable reasoning
  • long-horizon thinking
  • multi-document synthesis
  • persistent memory
  • contextual awareness
  • agentic behavior

These capabilities require architectural shifts, not bigger transformers.
The plateau exposed the limitations of fast, pattern-based intelligence and created the imperative to develop slow, deliberative, structured cognition — the foundations of Phases 2–4.


Why does Phase 1 still matter today?

Even as the frontier moves into memory-augmented agents, Phase 1 remains the substrate for all higher-order intelligence.

It established:

  • the base representation of the world
  • the probabilistic language map
  • the foundational cognitive primitives
  • the infrastructure blueprint for large-scale training

Everything in Phase 4 depends on solid Phase 1 foundations.
But no one is competing in Phase 1 anymore — the returns simply don’t justify the cost.

The strategic game has moved on.


Final Synthesis

Phase 1 marked the era where scaling laws were clean, predictable, and brute-force. More parameters, more data, and more compute produced more performance — until it didn’t. The plateau exposed the limits of raw scaling and triggered the industry’s transition into alignment, deep reasoning, and ultimately persistent intelligence.

Phase 1 is the foundation.
It is no longer the frontier.

Source: https://businessengineer.ai/p/the-four-ai-scaling-phases

Scroll to Top

Discover more from FourWeekMBA

Subscribe now to keep reading and get access to the full archive.

Continue reading

FourWeekMBA