AI Video Generation Leaders: OpenAI Sora vs Runway Gen-3 vs Google Veo 2 — Two Markets Emerging

AI video generation has matured rapidly, with two distinct commercial markets emerging: Hollywood creative and enterprise productivity.

The AI Video Generation Leaders:

• OpenAI Sora — The Pioneer: 1080p, 60 sec clips, $20/mo (ChatGPT Plus)
• Runway Gen-3 — The Pro Choice: 4K resolution, $1.08/min, film production ready
• Pika 2.0 — The Fast One: 5 sec clips, $8/mo, rapid iteration
• Google Veo 2 — The Integrator: 4K 60fps, enterprise-grade

Two Markets, Different Economics:

Hollywood/Entertainment ($8B market):

• Film pre-visualization & storyboarding
• VFX augmentation
• Character generation

Enterprise/Productivity ($15B market):

• Training & onboarding videos
• Marketing & social content
• Product demos

“AI video generation isn’t replacing filmmakers — it’s democratizing filmmaking. What cost $100K now costs $100. What took months now takes minutes.”

This is part of a comprehensive analysis of 20+ AI business trends for 2026. Read the full analysis on The Business Engineer.