The AI Competitive Map: January 2026 Positioning

Here’s how the major players position across the five archetypes as of January 2026.

Strategic Enablers

Company Position Moat
NVIDIA Hardware kingmaker facing first real competition CUDA ecosystem, annual architecture cadence
Apple Privacy-first on-device AI Device ecosystem, trust, zero API costs

Full-Stack Integrators

Company Position Moat
Google 2025’s clear winner, TPU-to-Gemini-to-distribution Search/YouTube/Android distribution
Microsoft Enterprise integration via OpenAI + Anthropic + Copilot Office 365/Windows/GitHub presence

Specialized Dominators

Company Position Moat
OpenAI Model leader under pressure, “code red” moment Brand, ChatGPT user base
Anthropic Safety specialist rising, enterprise focus Constitutional AI, Fortune 500 trust
Meta Open source catalyst Ecosystem influence, research talent

Domain Specialists

Company Position Moat
Salesforce Agentforce pioneer, “fastest growing product ever” 20 years of customer data, enterprise trust
ServiceNow AI Agent Control Tower, Global 2000 stronghold Billions of workflow data points
SAP ERP-embedded AI via Joule End-to-end business process data
Workday HR/Finance AI specialist 800B+ annual transactions

Focused Experts

Company Position Moat
Cursor Fastest-growing SaaS ever, AI coding leader AI-native architecture, product velocity
Glean Enterprise search leader Horizontal need, search-to-agent pipeline
Replit Accessible dev platform, Google partnership “Anyone can be entrepreneurial”

This is part of a comprehensive analysis. Read the full analysis on The Business Engineer.

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