Last Updated: April 2026 Getting your landing page right can require several rounds of trial and error and that is a key element of having a continuous stream of customers and build a viable business model. Some studies claim that long landing pages can generate 220% more leads than those with ‘above-the-fold’ CTAs. At the […]
A Critique Of Landing Pages Across Industries Read More »
Last Updated: April 2026 What Is Writing a Book? Writing a book is the process of creating a long-form written work that systematically explores a specific subject, narrative, or expertise area, culminating in a published document that serves as both a tangible asset and a credibility marker. Beyond traditional literary pursuits, business professionals increasingly leverage
The Top 7 Benefits Of Writing A Book Read More »
Last Updated: April 2026 The Value Mix: Create Meaningful Products and Services for Your Audience is a book by Guerric de Ternay. I invited Guerric to join us for an interview. The topic is business design and value proposition design! Those topics are the foundation of any business and business model. Let’s jump to it! Disclosure:
Hacking Value Proposition Design With The Value Mix [Lecture] Read More »
Last Updated: April 2026 In this article, you’ll have the opportunity to learn how to get started with self-publishing from a digital entrepreneur, and successful self-published author. The objective will be to give you a few insights to get you started and a few tips to avoid critical pitfalls to build a business based on
How To Self-Publish A Book [With Tom Corson Knowles] Read More »
