Step 1 of 3

Company Information

Tell us about your startup so we can contextualize the assessment.

Step 2 of 3

Defensibility Assessment

Rate each dimension from 1 (weakest) to 10 (strongest). These eight dimensions determine whether your users would stay if incumbents cloned your product tomorrow.

Step 3 of 3

Incumbent Attention Assessment

How visible is your market to Big Tech? High attention means Google, Microsoft, or OpenAI are likely to target your space directly.