Startup Context

Tell us about your company so we can calibrate the analysis.

Threat Assessment

Rate each factor from 1 (low threat) to 5 (high threat). The score updates in real time.

Market Size 3
Mid-size ($1B-$10B)
Strategic Adjacency 3
Adjacent to one major player
Visibility 3
Industry press coverage
Proof of Demand 3
Product-market fit signals
Technical Feasibility (for incumbent) 3
6-12 months with a dedicated team
Attention Score

Real-time incumbent attention level based on your five factors.

15
MEDIUM ATTENTION
They're watching. Build defensibility NOW.
Incumbent-by-Incumbent Breakdown

How each Big Tech player maps to your specific threat profile.

Historical Precedents

Real examples of incumbent responses, scored on the same five factors.

Strategic Recommendations

Dynamic guidance based on your current attention score.

Action Items
What-If Simulator

Toggle scenarios to see how events would shift your attention score.

Toggle a scenario above to see the projected impact.