To Keep In Your Strategic Toolbox
You can use the Ansoff Matrix as a strategic framework to understand what growth strategy is more suited based on the market context.
A blue ocean is a strategy where the boundaries of existing markets are redefined, and new uncontested markets are created.
The PESTEL analysis is a framework that can help marketers assess whether macro-economic factors are affecting an organization.
A gap analysis helps an organization assess its alignment with strategic objectives to determine whether the current execution is in line with the company’s mission and long-term vision.
Porter’s Five Forces
Porter’s Five Forces is a model that helps organizations to gain a better understanding of their industries and competition.
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