Salesforce main revenue generation strategy is based on a subscription-based cloud service. Over 92% of Salesforce revenues come from four categories of cloud CRM (Customer Relationship Management) services, that span from the sales cloud to marketing cloud. The remaining revenues are primarily driven by professional services. In 2017 the company generated $8.39 billion in revenues. … Continue reading Salesforce: The Multi-Billion Dollar Subscription Based CRM
Accenture is one of the world’s leading professional services companies with approximately 425,000 people serving clients in a broad range of industries and in three geographic regions: North America, Europe and Growth Markets (Asia Pacific, Latin America, Africa, the Middle East, Russia, and Turkey) Accenture runs five operating groups, organized by industry. Those are: strategy, consulting, … Continue reading Accenture Business Model In A Nutshell
Nike makes money by primarily selling footwear via wholesale customers that distribute the Nike brands across the globe. As of 2017, over 60% of revenues came from footwear and over 28% in apparel. The remaining comprised equipment and the Converse Brand. One of the critical ingredients of Nike business model success is its ability to … Continue reading Nike Business Model: Demand Generation As Weapon For Business Growth
One of the exciting things about the Internet is that anyone with a PC and a modem can publish whatever content they can create. In a sense, the Internet is the multimedia equivalent of the photocopier. It allows material to be duplicated at low cost, no matter the size of the audience. Those are some … Continue reading Is Content King In SEO After All?
Masters of Business Administration (MBA) is quite a popular degree today. It is a post-graduate program that provides technical, logical, theoretical, and conceptual training in various aspects of business like corporate and management, IT and Finance, Sales and marketing, etc. It advances more career options and promises a brighter future for students. No wonder, getting … Continue reading Is An MBA Worth It? Pros And Cons Of An MBA
As we move toward voice search, Google evolves at a fast speed, and it adds new features that in a way makes us feel how the voice-centric world might look like. In this article, I want to show you some observations done on Google’s search results and what they can tell us about what the future … Continue reading Ok Google, Are You In Search Of A Business Model For Voice?