TikTok is a creative social media platform primarily driven by short-form video content. It launches challenges of various type to tap into the creativity of its users and generate engaging (if not addicting content). These challenges are accompanied by compelling music tracks embellished via effects and filters, and powered by AI algorithms that optimize both … Continue reading TikTok Business Model: The Rise Of Creative Social Media Powered By AI
Neal Schaffer, Digital and Social Media Marketing Speaker & Consultant and Author of the upcoming book “The Age of Influence” (you can also follow him on his blog) is sharing with FourWeekMBA some of the key digital marketing trends for 2020! Can you tell us a little bit more about yourself and your experience with … Continue reading Digital Marketing Trends For 2020 With Neal Schaffer
Facebook is worth on average over $1000 on a yearly basis for its users according to a study conducted by Jay R. Corrigan, Saleem Alhabash, Matthew Rousu, Sean B. Cash, entitled “How much is social media worth? Estimating the value of Facebook by paying users to stop using it.” Facebook, like Uber? A social network is not far … Continue reading How Much Is Facebook Really Worth To Users?
In 2015 I started to blog. Coming from a different industry (I was a financial analyst for a real estate investment firm) I didn’t know where to start. Only after many trials and errors, I understood a few things. Now, after a few years, I identified five critical issues and hurdles to overcome as a … Continue reading Top 4 Online Business Communities To Join
In today’s digital age, your ability to get your company’s name out there is reliant on people’s perception of you. Social media now plays a massive part in that, and it can make or break a business, depending on how well people relate to you and the content you put out. After all, unless you … Continue reading How To Increase Twitter Followers Organically
Let’s start from the basics. If you haven’t heard of TikTok let me explain what that is. What Is TikTok TikTok is one of the most popular social media on the planet. It’s easy to use, entertaining and – most of all – highly addicting. In September 2018, TikTok surpassed Facebook, Instagram, YouTube, and Snapchat … Continue reading How To Integrate TikTok In Your Digital Marketing Strategy